Responsibilities:

• Demonstrate a solid understanding of the public relations industry and its basic principles
• Understand key client information, including business strategy, industry issues, products and services, key customers and competitors
• Provide client service administration, including preparing client status and activity reports, attending meetings and conference calls, compiling media and competitor coverage, coordinating media outreach and press tours, scheduling and logistics 
• Research, outline, write, edit, and proofread materials, including press materials, scripts, newsletter articles, awards, and social media content
• Support planning and execution for earned media strategies, inclusive of research, analysis of media coverage and online conversations, and integration with support agencies
• Assist with research, including analysis of media coverage and online conversations
• Demonstrate a general knowledge of media landscape including outlets and reporters, as well as how media outlets are using social media tools and eager to incorporate them into our work
• Build a network of media and industry influencer contacts and support in media outreach, securing stories, and tracking results
• Proactively develop and offer fresh story angles to internal account teams and clients 
• Collaborate with creative, influencer, and strategy teams for ideation and to ensure earned angles, as required
• Manage projects using organizational skills, working with colleagues, vendors, and support agencies, and keeping project leaders apprised of status
• Help supervise interns/trainees and provide ongoing, constructive feedback
• Learn about Edelman’s various capabilities and contribute ideas about how to improve them and develop new capabilities
• Participate in the new business process, including research, audits, preparation of proposals, and support for new business pitches
• Commit to continuous learning and improvement of your technical and leadership skills
• Demonstrate being a detail-oriented communicator with an energetic presence and entrepreneurial spirit.
• We are looking for someone media savvy, collaborative, hungry to learn and try/recommend new tactics

Basic Qualifications:

• At least 1-2 years of relevant experience in public relations and/or communications-related fields including research, advertising, management consulting, media and publishing
• A bachelor’s degree or equivalent work experience

Preferred Qualifications:

• Proficiency with Microsoft Office
• Strong research, writing, and editing skills and the ability to develop media contacts/relationships
• Proven experience pitching and securing earned stories across online, broadcast, print, and/or social media (food/consumer media a plus!)
• Positive, collaborative attitude 
• They will have previous agency experience
• They will have an intricate level of understanding of the account(s), the clients’ businesses, products, markets, personnel, outside influencers, opposition, etc.
• They will have a solid grasp of all basic public relations tools and how they are used to achieve client goals.
• They also will have solid research, writing, and editing skills and the ability to develop media and influencer contacts/relationships.
• They are expected to have a fundamental understanding of media outreach assignments and apply experience and initiative in developing appropriate traditional and online media strategies.
• They must be a proactive self-starter with excellent organizational and project management skills, and the ability to adapt to change and meet deadlines.
• They have an affinity for storytelling and is able to generate creative ideas, take risks, and think big.
• They will have excellent organizational skills, and the ability to adapt to change and meet deadlines