Full-Time

Marketing Technology Manager

Confirmed live in the last 24 hours

Noom

Noom

1,001-5,000 employees

Behavior change platform for weight loss

AI & Machine Learning
Healthcare

Compensation Overview

$160k - $216kAnnually

Senior

New York, NY, USA

Remote work is an option, but the primary location is New York.

Category
General Marketing
Growth & Marketing
Required Skills
Python
R
SQL
Data Analysis
Requirements
  • Minimum of a Bachelor's degree in Statistics, Mathematics, Economics, Computer Science, or another related STEM degree field
  • 6 to 8 years of experience as a marketing technology analyst
  • Strong expertise using SQL to extract, clean, and transform data in large, complex, nested, databases
  • Expertise working with R, Python, or other statistical software
  • Proficiency with data visualization tools for data analysis, insight synthesis and presentation
  • Strong ability to translate technical details into digestible summaries for a non-technical audience
  • Excellent written and verbal communication skills with meticulous attention to detail
Responsibilities
  • Manage data integrations across key platforms, including tag/pixel setups, MMP integrations, and CRM systems
  • Clean and prepare marketing data to ensure accuracy and readiness for analysis. Create and maintain data tables and dashboards to support real-time marketing insights.
  • Present findings and actionable recommendations to key stakeholders, ensuring data-driven decision-making across marketing teams.
  • Partner with engineering on SDK implementations, ensure privacy compliance, and optimize backend systems for performance marketing campaigns
  • Own and enhance marketing reporting and dashboards, focusing on digital marketing KPIs, such as conversion rate, CACs, LTV/CAC ratios.
  • Collaborate with marketers and cross-functional teams to develop new metrics, insights, and reports that drive business impact
  • Translate business needs into technical project requirements and ensure seamless execution
  • Design and implement A/B testing frameworks to measure the impact of marketing initiatives and optimize performance.

Noom focuses on helping individuals change their behaviors related to weight loss and health. The platform combines artificial intelligence, mobile technology, and psychological principles to provide personalized coaching and support. Users engage with behavior change courses and a virtual diabetes prevention program that is recognized by the CDC. Unlike many competitors, Noom emphasizes a holistic approach that integrates mental and emotional aspects of health, making it more than just a diet plan. The goal of Noom is to improve health outcomes for users by fostering sustainable lifestyle changes.

Company Stage

Series F

Total Funding

$650M

Headquarters

New York City, New York

Founded

2008

Growth & Insights
Headcount

6 month growth

0%

1 year growth

-5%

2 year growth

-11%
Simplify Jobs

Simplify's Take

What believers are saying

  • Rising demand for AI-driven health apps aligns with Noom's technology integration.
  • Telehealth expansion provides Noom opportunities to reach more global users.
  • Employer wellness programs boost Noom's enterprise solutions for GLP-1 cost management.

What critics are saying

  • Competition from similar AI-driven health platforms may impact Noom's market share.
  • Consumer skepticism towards AI health solutions could affect Noom's user trust.
  • Regulatory scrutiny over AI use in healthcare poses challenges for Noom.

What makes Noom unique

  • Noom integrates AI, mobile tech, and psychology for personalized health solutions.
  • Noom's GLP-1 Supply Tracker and body scan tech enhance weight loss medication management.
  • Noom partners with Waltz Health to offer cost-effective GLP-1 medication access.

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