Full-Time

Associate Creative Director

Copy

Posted on 8/12/2024

Publicis Groupe

Publicis Groupe

10,001+ employees

Global leader in marketing and communications

Data & Analytics
Consumer Goods

Senior, Expert

New York, NY, USA

Category
Concept Art
Graphic Design
Art, Graphics & Animation
Required Skills
Market Research
Communications
Requirements
  • 10+ years’ agency experience
  • BA degree (Advertising, Communications, Fine Arts or related field preferred)
  • A proven track record of creative ability and judgment
  • Successful client contact experience
  • The ability to work collaboratively with account management
  • Excellent presentation skills
  • Successful experience in managing creative teams and multiple accounts
  • Commitment to go the extra mile in time and effort to produce the very best work
Responsibilities
  • Help develop and review creative briefs that provide strategic insight and creative inspiration
  • Work with ACD, Art to produce standout and strategically focused concepts and campaigns
  • Take on appropriate projects and own them, start to finish
  • Manage and work independently, under tight deadlines, while juggling multiple projects
  • Estimate copy hours
  • Participate in client meetings
  • Lead concept presentations
  • Attend market research as appropriate
  • Share responsibility with planning to shape strategic branding
  • Assign creative teams best suited for each project based on ability and workload
  • Manage workloads to maximize productivity of the copy team, ensuring that everyone is busy and billable
  • Work closely with art, editorial and traffic departments to ensure that deadlines and budgets are met
  • Provide written and face-to-face feedback for annual performance reviews, as well as ongoing feedback throughout the year (written when requested)
  • Identify and Interview prospective creative candidates
  • Become the creative voice for your accounts
  • Develop good relationships with your clients
  • Work with account management to grow our business at existing clients
  • Work with creative management to address performance, workflow, and quality issues and develop long-range plans for the creative group
  • Lead the creative teams in development of concepts and execution of all projects
  • Assure that all copywriters are trained and, where needed, mentored to maintain the standards and expectations of the agency and the client, and to meet their own career goals
  • Demonstrate to clients that you understand their products and marketing challenges and are responsive to the strategic and creative needs
  • Represent the agency at client meetings and social events as appropriate

Publicis Groupe focuses on marketing, communications, and digital transformation for a wide range of clients, including well-known brands like Toyota and McDonald's. The company provides services such as advertising, media planning, digital marketing, and public relations. Its products work by combining data, technology, and creative strategies to create customized solutions that help clients grow and engage with their audiences. What sets Publicis Groupe apart from its competitors is its 'Power of One' approach, which integrates various agencies and services to offer cohesive and effective solutions. The goal of Publicis Groupe is to drive client success through tailored marketing strategies that leverage the latest in data and technology.

Company Stage

IPO

Total Funding

$32M

Headquarters

Paris, France

Founded

1926

Simplify Jobs

Simplify's Take

What believers are saying

  • Acquisition of Profitero positions Publicis as a leader in commerce solutions.
  • Tremend acquisition expands software engineering capabilities for robust digital transformation.
  • Publicis Sapient AI Labs boosts AI capabilities for innovative marketing solutions.

What critics are saying

  • European advertising market downturn impacts Publicis's financial performance.
  • Multiple acquisitions may lead to integration challenges and cultural clashes.
  • Expansion into AI and digital transformation faces technological and implementation risks.

What makes Publicis Groupe unique

  • Publicis Groupe's 'Power of One' approach integrates diverse services for seamless client solutions.
  • Acquisitions like Profitero enhance Publicis's e-commerce and digital transformation capabilities.
  • Publicis Sapient's Salesforce expansion strengthens its global digital transformation services.

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