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Full-Time

Senior Product Designer

Monetization, Micro & Small Business Experience

Updated on 9/10/2024

Nextdoor

Nextdoor

501-1,000 employees

Social networking platform for neighborhoods

Consulting
Government & Public Sector
Consumer Software
Crypto & Web3

Compensation Overview

$158k - $211kAnnually

+ Equity Grant

Senior

San Francisco, CA, USA

Category
Product & UX/UI Design
UI/UX & Design
Required Skills
UI/UX Design
Communications
Requirements
  • 5+ years of professional experience in user experience and product design, preferably with a focus on designing for business users
  • A deep understanding of the unique challenges and needs of micro and small businesses, and a passion for building solutions that empower them to grow
  • Experience creating tools or platforms that allow businesses to gain visibility, build leads, and connect with customers through non-advertising channels
  • Strong skills in strategic product thinking, with a proven ability to make data-driven design decisions
  • Excellent UX, interaction, and visual design skills, with a portfolio that demonstrates your ability to create impactful and user-centered business experiences
  • Strong communication skills, able to present and advocate for your design work in front of diverse stakeholders
  • Detail-oriented, capable of ensuring high-quality design output across the platform
Responsibilities
  • Lead the design of tools and experiences that support the specific needs of micro and small businesses to gain visibility and generate leads through non-advertising means
  • Collaborate with cross-functional teams to build experiences that align with the unique business challenges faced by micro businesses
  • Design intuitive and impactful user interfaces that simplify business actions and allow for seamless engagement between local businesses and neighbors
  • Translate business goals into design strategies, while ensuring solutions meet user needs
  • Contribute to the future vision of how Nextdoor empowers small business growth, driving product strategies with long-term impact
  • Lead design discussions, reviews, and workshops, ensuring alignment across product, engineering, and other stakeholders
  • Help shape and maintain design consistency across the platform, ensuring a cohesive experience across all devices

Nextdoor.com is a social networking platform designed specifically for neighborhoods, allowing users to connect with their neighbors and share local information. The platform functions like a digital bulletin board where individuals can post local news, recommend services, and buy or give away items. It caters to a diverse audience, including homeowners who want to stay informed about local events, local businesses seeking to advertise their services, and public agencies sharing important updates. What sets Nextdoor apart from other social networking sites is its focus on fostering local interactions rather than global connections. The company generates revenue primarily through advertising, enabling local businesses to reach potential customers in their area, and also offers a premium subscription service for users who want additional features. The goal of Nextdoor is to strengthen community ties and enhance communication within neighborhoods.

Company Stage

IPO

Total Funding

$1.3B

Headquarters

San Francisco, California

Founded

2011

Growth & Insights
Headcount

6 month growth

0%

1 year growth

-12%

2 year growth

-5%
Simplify Jobs

Simplify's Take

What believers are saying

  • The appointment of high-profile board members like Marissa Mayer and Elisa Steele brings valuable expertise and credibility to the company.
  • Partnerships with companies like Taradel and CivicPlus expand Nextdoor's reach and functionality, making it more attractive to local businesses and public agencies.
  • The launch of the Ads API program offers advertisers a powerful tool to leverage Nextdoor's hyper-local audience, potentially driving significant revenue growth.

What critics are saying

  • The niche focus on local communities may limit Nextdoor's scalability compared to global social networking giants.
  • Dependence on advertising revenue makes the company vulnerable to economic downturns that could impact local businesses' advertising budgets.

What makes Nextdoor unique

  • Nextdoor's focus on hyper-local communities sets it apart from other social networking platforms that emphasize global connections.
  • The platform's unique advertising model allows local businesses to target a highly engaged and geographically specific audience.
  • Nextdoor's integration with CivicPlus enhances its utility for local governments, making it a critical tool for public agencies.