Full-Time

Sr. Martech CX Email Tech Lead

Posted on 5/10/2024

LinkedIn

LinkedIn

10,001+ employees

Professional networking and career development platform

Consumer Software
Enterprise Software

Senior

Mountain View, CA, USA

Required Skills
Sales
Communications
Data Science
SQL
Marketing
Oracle
HTML/CSS
Requirements
  • 5+ years of experience in a marketing operations role
  • Bachelor's degree or equivalent working experience
  • Experience working with engineering and product development
  • Experience with marketing email technologies (e.g. Oracle Responsys, Adobe Journey Optimizer, Stensul, Litmus)
  • Deep knowledge and passion for email marketing
  • Working knowledge and passion for marketing technology
  • Vendor and professional service agency management experience
  • Experience with HTML, CSS, JSON (SQL preferred)
  • Strong leadership skills and creative thinking to develop innovative solutions for top business challenges
  • Ability to thrive in a fast-paced, “get it done” entrepreneurial environment
  • Ability to inspire, manage, and lead cross-functional teams across operations, data science, engineering and marketing teams
  • Ability to identify & influence process improvements
  • Proven ability to break down and diagnose issues, then identify and rapidly deploy fixes
  • Strong diagnostic and analytical skills
  • Strong verbal and communication skills
Responsibilities
  • Manage marketing’s email tech processes and platforms (provisioning, utilization, upgrades, troubleshooting)
  • Manage vendor relationships for email tech
  • Develop and activate email technology roadmap that consider both tactical and strategic direction, as well as factor in cost, user experience, and security
  • Develop product management guidelines for all net new integration or product enhancement builds
  • Monitor, test and improve performance across multiple processes and email platforms; provide actionable recommendations to maximize ROI
  • Proactively research new vendors, technologies, and industry best practices that will inform our long-term email technology strategy
  • Optimize processes and workflows to achieve higher productivity, cost-effectiveness, and overall employee productivity
  • Design and deliver new capabilities and enhanced processes, built to increase campaign performance across critical stages of the funnel (e.g. targeting, personalization, testing, sales lead handoff)
  • Improve our engineering and business operations operational efficiency by merging core pieces of our tech stack under fewer partners and protocols, and introducing new products to unlock efficiency and automation
  • Partner across Operations, Engineering, Product, Data Science, Marketing, and other partner teams to define requirements, drive adoption, lead user acceptance testing, and address business and system issues

LinkedIn operates as a comprehensive professional networking platform, designed to facilitate career development and professional connectivity. It allows users to create and share their professional profiles, which include details like work experience, education, skills, and achievements. LinkedIn serves as a dynamic space for job seekers to find job listings, for recruiters to discover potential candidates, and for professionals to engage in networking opportunities. The platform also features tools for businesses to post jobs, promote their brand, and share industry insights. Through LinkedIn, individuals can connect with colleagues, peers, and industry leaders, participate in professional groups, and access a wealth of content related to career advancement and professional growth.

Company Stage

N/A

Total Funding

N/A

Headquarters

N/A

Founded

2002