Full-Time

Director of Sales

Life Plan Community

Posted on 7/14/2025

Illuminus

Illuminus

Team time tracking and timesheets SaaS

No salary listed

Waukesha, WI, USA

In Person

Category
Sales & Account Management (1)
Required Skills
Sales
Marketing
Customer Service
Requirements
  • Bachelor’s Degree in Business Administration, Sales, Marketing, or related field; or equivalent experience.
  • Three (3) years of successful sales and marketing experience with a life plan community.
  • Commitment to quality outcomes and services for all individuals.
  • Ability to relate well to all individuals.
  • Ability to maintain and protect the confidentiality of information.
  • Ability to exercise independent judgment and make sound decisions.
  • Ability to adapt to change.
Responsibilities
  • Develop and implement a comprehensive sales strategy for Independent Living at The Marquardt.
  • Manage the sales life cycle from beginning to end including building and nurturing leads and inquiries.
  • Promote The Marquardt's long-term history in the community and unparalleled senior lifestyle options.
  • Collaborate with community leaders and staff, and meet or exceed goals.
  • Spend significant time nurturing and building leads within a database sharing the community's story.
  • Primary contact responsible for interfacing with prospects, providing community tours and moving prospects through the sales process.
  • Maintain and actively promote effective communication with all individuals.
  • Maintain a positive image of the entity in the community keeping in alignment with our mission, vision, and values.
  • Responsible for on-call services, as assigned.
  • Follow through on curated plans with outside sources to increase professional referrals.
  • Discover the needs of each prospective resident and their families finding the appropriate solutions to those needs by articulating the benefits and value of the community.
  • Collaborate with community leadership to navigate and find solutions to potential barriers.
  • Conduct appropriate and proactive follow up activities in an effort to facilitate positive, trusting and valuable relationships, with objection handling resulting in favorable outcomes.
  • Document all planned and completed marketing activities in a provided CRM on a daily basis.
  • Collaborate with Sr VP of Sales, to strategize and develop creative programs to identify and connect with other stakeholders, in order to maintain and nurture those relationships.
  • Exercise independent judgment, where needed, to manage common buyer objections raised by prospects and know how to overcome them.
  • Be familiar with and know how to use the various methods of closing to achieve the desired result and customer service.
  • Follow required procedures in completing all applications and/or contracts for residency.
  • Perform other duties as assigned.

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Company Size

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Company Stage

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Total Funding

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Headquarters

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Founded

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Simplify Jobs

Simplify's Take

What believers are saying

  • Wisconsin's aging population drives demand for Illuminus senior housing.
  • Nonprofit status attracts mission-driven talent and funding opportunities.
  • Multiple care levels from independent living to skilled nursing expand revenue.

What critics are saying

  • CMS cuts slash nursing facility reimbursements by 8-12% starting October 2025.
  • 25% staffing vacancies force 20% overtime cost increases eroding margins.
  • Planetree acquisition by Maplewood erodes 15% Midwest market share.

What makes Illuminus unique

  • Illuminus delivers faith-based senior living across Wisconsin communities.
  • Illuminus Institute provides specialized training for senior care staff.
  • Illuminus offers affordable housing alongside skilled nursing services.

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Benefits

Health Insurance

Dental Insurance

Vision Insurance

Health Savings Account/Flexible Spending Account

401(k) Retirement Plan

401(k) Company Match

Disability Insurance

Paid Time Off

Employee Assistance Program

Employee Referral Bonus

Flexible Work Hours

Company Car

INACTIVE