Facebook pixel

Head of Content
Posted on 1/23/2023
INACTIVE
Locations
Montreal, QC, Canada • Oakland, CA, USA • Remote in USA
Experience Level
Entry
Junior
Mid
Senior
Expert
Requirements
  • Passionate about content and the mission of helping millions of people to sleep better
  • Objective and KPIs driven mindset
  • 10+ years experience in content strategy and production including experience building and leading high-performing creative teams
  • Strong storytelling sensibilities and demonstrated success originating and producing extraordinary content
  • Proven track record in building strong deal and partnerships with celebrities, influencers and brand
  • Commercially minded and strategic thinker accustomed to evaluating new opportunities, guiding content investment, and making data-driven content decisions
  • Proven leader, motivator, who is unafraid to roll-up sleeves
  • Entrepreneurial mindset and comfort working in a fast-paced scale-up environment
  • Strong interpersonal skills, including comfort working with talent and interfacing with external partners
  • Sharp communication skills: verbal, writing, presentation
Responsibilities
  • Provide strategic direction for content, defining evolving priorities in the context of a highly-dynamic ecosystem and market, helping guide global content investment, and developing region-specific strategies
  • Lead creation of exceptional curated audio content across our content categories (sounds, music, guided meditations and sleep stories) while also leading the exploration of new verticals and formats
  • Determine KPIs alongside the Product team and assess content performance based on data
  • Build and cultivate external relationships with brands, celebrities and influencers to increase brand awareness and user growth from dealmaking to production
  • Develop strong cross-functional partnerships, processes and works-flows across the organization (Marketing, Product, Data) to align the overall content strategy
  • Oversee the team's project roadmap and resource allocation to ensure they meet stakeholder needs and drive towards strategic vision-while also staying within budget and timelines
  • Build and manage a team of creative producers, writers and audio engineers, mentor and coach them in order to enhance their skills and creative potential
BetterSleep

11-50 employees