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Analyst Relations Manager
Confirmed live in the last 24 hours
Remote • United States
Experience Level
  • Originate, edit, curate, and help shape multi-channel communication strategies to advance awareness, opinion, understanding, and influence behavior of targeted stakeholders (i.e. social media and website strategy for AR-driven content, maintain recognition slideware, etc.)
  • Manage commissioned analyst firm content (i.e. Forrester TEI report) and analyst report reprint investments (Magic Quadrants, Waves etc.), ensuring that the most up to date assets are promoted appropriately and leveraged widely by the field
  • Create easy to understand messaging and positioning frameworks for the field, demand generation, and other and internal clients based on solution marketing narrative architectures
  • Support product solution marketing and sales enablement plans to support revenue objectives of growing existing ACV and acquiring new customers
  • 5+ years software experience in analyst relations, PR, corporate communications, B2B product marketing or competitive intelligence, ideally in one or more of the following areas: enterprise business applications (i.e. ERP, EPM, SPM, HCM, SCM or BI), cloud platforms, analytics, or planning technology
  • Strong track record of GTM content launch planning, (i.e. developing strategic positioning and messaging frameworks, demonstrated project / program management, strong collaborative and cross-organizational relationship skills)
  • Proven capability to influence senior executives and stakeholders with messaging and content
  • A high-energy, strategic, creative, team player with integrity, intelligence, and judgment, who will take initiative to identify, prioritize, and complete key deliverables
  • Ability to manage multiple priorities and bias-for-action with exemplary results
  • Strong examples of communication skills: written, interpersonal, and presentation
  • Ability to travel 10%
  • Support Anaplan's comprehensive analyst relations program across multiple domains (Finance, Sales & Marketing, Supply Chain, Workforce & IT):
  • In collaboration with our agency SpotlightAR, support setting-up, attending, recording outcomes, and managing follow-ups for Analyst engagements, inquiries and briefings with key analysts (Gartner, Forrester Research, IDC, Constellation Research, Ventana, etc.)
  • Work with analysts to understand their research agendas to ensure appropriate positioning of company in catalog and ranking reports, publications, and discussions, etc
  • Collaborate with various teams across the company to achieve mutual business objectives (i.e. managing data collection for ranking report RFIs/briefings, or collaborating with sales enablement to educate field)
  • Relay analyst perspectives and advice to inform strategic decision-making across platform and solution product marketing, and the Executive Leadership team
  • Initiate and manage analyst engagement at events, such as Analyst advisory days, Analyst engagements at company events, and support the broader team to evangelize our solutions at conferences, tradeshows, to analysts and customers
Desired Qualifications
  • points for having previous existing relationships with industry analysts at Gartner, Forrester, IDC, Constellation, 451, Nucleus, etc

1,001-5,000 employees

Connected planning platform
Company Overview
Anaplan is transforming how enterprises across industries see, plan, and drive business performance. Anaplan customers gain digital-led agility to rapidly pivot strategies, redeploy resources, and optimize plans for growth, efficiency, demand, and profitability. Anaplan's mission is to equip teams to overcome obstacles and seize opportunities ahead of competitors.
  • Insurance, Health & Wellness- Accidental death and dismemberment (AD&D) Insurance, Dental Insurance, Disability Insurance, Health Insurance, Vision Insurance, Life Insurance, Health Savings Account (HSA), Maternity & Paternity Leave, Unlimited PTO, Gym Discount, Sick Time
  • Financial & Retirement - 401k 50% match on the first 3% of base salary, Employee Stock Purchase Program (ESPP), Flexible Spending Account (FSA), Roth 401k
  • Home - Bereavement Leave, Fertility Assistance, Immigration Assistance, Relocation Bonus, Remote Work
Company Core Values
  • Open
  • Authentic
  • Inclusive
  • Collaborative
  • Creative
  • Tenacious
  • Start with Our Customers
  • Think Big and Act Bold
  • Win with Speed and Innovation
  • Act Like Owners