Brand Design Lead
Posted on 3/24/2023
INACTIVE
Netflix

10,001+ employees

Subscription streaming entertainment service
Company Overview
Netflix's mission is to entertain the world. The company operates a streaming platform for movies & TV shows and has over 222 million subscribers globally.
Consumer Software
Education

Company Stage

N/A

Total Funding

$120B

Founded

1997

Headquarters

Los Gatos, California

Growth & Insights
Headcount

6 month growth

0%

1 year growth

2%

2 year growth

2%
Locations
Los Angeles, CA, USA
Experience Level
Entry
Junior
Mid
Senior
Expert
Requirements
  • Netflix is the world's leading streaming entertainment service with over 231 million paid memberships in over 190 countries enjoying TV series, documentaries and feature films across a wide variety of genres and languages. Members can watch as much as they want, anytime, anywhere, on any internet-connected screen
  • The Marketing organization is looking for an experienced Brand Design Lead to help the company adopt brand systems that help grow and shape our brand equity around the world. This role will be part of the team responsible for charting the path for the Netflix brand worldwide
  • The main purpose of this role will be to provide design thinking and expertise for both the Brand Team and cross-functional needs both internally and externally. You'll partner closely with your team's creative strategists, as well as company leaders to bring our brand to life through carefully considered branding, design systems, and strategic creative frameworks - always ensuring they are grounded in our brand strategy and create clear attribution
  • 6+ years design experience at in-house brand team or creative agency. Global experience in entertainment, consumer products, or technology brand, are preferred
  • Knowledge of Marketing campaign workflows including print formats, TV, social and digital best practices. Ability to design and execute production files for print, outdoor, social media, digital applications, experiential activations, POP, collateral, retail environments, TV titles/end cards, props, ad kits, etc. Design, organize, and package Asset Kit Guides/Style Guides
  • Technical skills: Have retouching experience, proficient in the Adobe Creative Suite, specifically Photoshop, Illustrator and InDesign. Working knowledge of After Effects / Figma a plus
Responsibilities
  • Provide design and visual concepting executions for a variety of needs
  • That may include presentations, photo-comping of creative ideas, infographic & data visualization, and illustrations
  • In collaboration with team leadership, develop and implement procedures to improve team workflow of design and visual art needs, and asset management
  • Provide design counsel to global requests and questions, supporting the integrity of the visual brand system and architecture
  • QA leadership for technical aspects of presentations, production of artwork, and fabrication if necessary
  • Maintain consistency and streamline production process by creating templates, libraries, and additional support materials
  • Have a design and branding point of view on projects and the ability to communicate effectively with the Brand Team
  • Understand Brand Architecture and how it relates visually to departments, sub-brands or global regions
Desired Qualifications
  • Experience with complex design systems and their workstreams, including multiple physical and digital media, light to heavyweight executions, local cultural environments, and partnership with agency partners. Understanding of motion related design elements is a plus