Interim Product Marketing Manager @ CreativeX

Interim Product Marketing Manager

Posted on 3/21/2023

INACTIVE

51-200 employees

Creative expression communication platform

Company Overview

CreativeX’s mission is to elevate creative expression through data by creating the global standard for creative analytics for the world’s most loved brands. The company has a platform that automatically analyzes and benchmark content with established best practices for creative quality, brand consistency, compliance, and representation at a global scale.

Locations

London, UK

Experience Level

Entry

Junior

Mid

Senior

Expert

Desired Skills

Marketing

Sales

Requirements

A minimum of 5 years product marketing experience in B2B SaaS
Proven project management ability to effectively organize, collaborate and gain agreement with multiple marketing, sales and product stakeholders to agree outcomes and get things done across teams
Experience with building and collaborating on all forms of GTM assets, including ICP definitions, position statements, competitor reviews, value proposition, pricing models, road maps, product campaigns etc
Demonstrable experience with enabling B2B SaaS sales teams on product and marketing positioning
Experience with creating collateral for B2B SaaS sales and marketing teams
A willingness to roll up your sleeves and get things done at pace, leveraging strong prioritization and organizational skills
The ability to keep calm under pressure and juggle multiple projects with tight deadlines and shifting business demands
Be able to work from CreativeX's London office for up to 2 days a week if needed

Responsibilities

Assess the product marketing needs of the business and identify gaps and opportunities in assets and processes
Organize, assimilate, and standardize existing product marketing assets such as ICP statements, value propositions, positioning statements, competitive intelligence, sales enablement material, and more
Collaborate with key stakeholders from marketing and sales to refine existing product marketing assets and build out new assets as needed
Empower marketing and sales organizations with product marketing assets through workshops / enablement sessions

Job Title: Interim Product Marketing Manager

Job Location(s): London - Full Time (Interim or Fixed Term 6-9 months)

About CreativeX

CreativeX is a technology company that builds products to help companies make smarter creative decisions and elevate creative expression through the clarity of data. Our technology powers creative decision-making at some of the biggest brands in the world, including Facebook, Unilever, Heineken, and more, and helps them increase everything from the quality to the diversity to the accessibility of their content.

Who we are looking for:

CreativeX is seeking an Interim Product Marketing Manager for a period of 6 to 9 months. This temporary full-time position is based in London and will report to the VP of Marketing.

As an Interim Product Marketing Manager at CreativeX, you will be responsible for the assessment, assimilation, coordination and ownership of core PMM assets and processes including ICP, product messaging, product launches and sales enablement content – all in support of developing a killer GTM plan. Your PMM activities and output will ensure that there is one consistent primary voice of the customer internally, and a consistent perspective of our products to our customers.

To achieve this, you will work cross-functionally to align marketing and sales on standard yet powerful product marketing positioning and collateral. You will also use your strong project management experience to assist as needed in the management wider marketing campaign and continent.

What you will do:

CreativeX has an existing suite of product marketing assets. You will be responsible for a collaborative program that collaborates closely with the marketing, product and sales teams to:

Assess the product marketing needs of the business and identify gaps and opportunities in assets and processes.
Organize, assimilate, and standardize existing product marketing assets such as ICP statements, value propositions, positioning statements, competitive intelligence, sales enablement material, and more.
Collaborate with key stakeholders from marketing and sales to refine existing product marketing assets and build out new assets as needed.
Empower marketing and sales organizations with product marketing assets through workshops / enablement sessions.

At any given time, CreativeX has a number of campaign and content initiatives. You will support many of these initiatives by:

Collaborating with our content & campaign teams to deliver the 2023 content strategy and manage the program of content use and creation.

Who you are:

A minimum of 5 years product marketing experience in B2B SaaS
Proven project management ability to effectively organize, collaborate and gain agreement with multiple marketing, sales and product stakeholders to agree outcomes and get things done across teams
Experience with building and collaborating on all forms of GTM assets, including ICP definitions, position statements, competitor reviews, value proposition, pricing models, road maps, product campaigns etc..
Demonstrable experience with enabling B2B SaaS sales teams on product and marketing positioning
Experience with creating collateral for B2B SaaS sales and marketing teams
A willingness to roll up your sleeves and get things done at pace, leveraging strong prioritization and organizational skills
The ability to keep calm under pressure and juggle multiple projects with tight deadlines and shifting business demands
Be able to work from CreativeX’s London office for up to 2 days a week if needed

At CreativeX we encourage applicants of all backgrounds and identities to apply for roles that align with their own interests and career trajectory. If you meet a majority of the qualifications above and see yourself in this role, we would love to see your application!

What we Offer:

🍎 Private Medical Insurance and Health Cash Plan (UK)

✈️ Generous time off + bank holidays (+ Elevate Fridays)

🧘 Annual subscription to Calm and Headspace for your mental wellbeing

🎟 Monthly coaching to talk to a trained professional about career goals, relationships, and personal development

🪴 Optional UK pension contributions once you have completed your eligibility period

* Elevate Friday benefit is reviewed biannually

CreativeX provides equal employment opportunities for all applicants and employees.