Full-Time

Marketing Manager

Updated on 4/11/2024

Curaleaf

Curaleaf

1,001-5,000 employees

Cannabis consumer products for medical, adult use

Consumer Goods

Junior, Mid, Senior

Chicago, IL, USA

Required Skills
Marketing
Data Analysis
Requirements
  • Proven experience in programmatic advertising, media buying, and campaign optimization.
  • Strong understanding of programmatic platforms, including DSPs, SSPs, and DMPs.
  • Proficiency in data analysis tools and platforms.
  • Excellent communication and collaboration skills.
  • Ability to thrive in a fast-paced, dynamic environment.
Responsibilities
  • Plan, implement, and optimize programmatic campaigns across various channels.
  • Leverage data-driven insights and cutting-edge technology to drive performance and achieve marketing objectives.
  • Work closely with creative teams to develop compelling ad creatives that align with programmatic strategies and optimize for engagement and conversion.
  • Conduct in-depth analysis of campaign performance and provide actionable insights for optimization.
  • Generate regular reports outlining key metrics, trends, and recommendations for campaign improvements.
  • Keep up-to-date with industry trends, programmatic technologies, and emerging advertising platforms to recommend and implement new strategies.

Curaleaf Holdings, Inc. specializes in cannabis consumer products for medical and adult use markets, utilizing advanced cultivation, extraction, and production technologies, as well as pioneering science and research to establish a unique supply and distribution network in Europe.

Company Stage

IPO

Total Funding

$955M

Headquarters

New York, New York

Founded

2010

Growth & Insights
Headcount

6 month growth

2%

1 year growth

4%

2 year growth

31%