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Strategy Director Toronto
Posted on 3/15/2023
Toronto, ON, Canada
Experience Level
Desired Skills
Business Strategy
  • 7-10 years strategically building brands at a top agency, working for Fortune 500 clients - must have experience understanding the intersection of business strategy, consumer insights and digital behavior in grounding big, purposeful ideas
  • Understanding of social platforms and digital media
  • Strong leadership experience and recognized for their ability to balance mentorship and empowerment of the team, with ensuring quality of strategic output
  • Ability to review qualitative, quantitative research, and behavioral data and independently be able to dive into research tools to draw and interpret insights
  • Ability to interact with and influence people of an organization, fostering strong cross-functional teamwork and collaborative results
  • Strategic thinking ability with balanced analytical and creative approach to integrated marketing planning
  • Understanding of multiple channels for communications and connections, and their role in brand and content marketing
  • Self-motivated and demonstrates initiative in identifying opportunities, discerning a clear path forward and acting upon them swiftly
  • Develop strong creative briefs and strategic foundations for a diverse group of clients and businesses
  • Unlock powerful strategic frameworks that can support creative ideation and brand storytelling
  • Articulate data-driven insights in a logical flow in order to deliver a compelling and enlightening story to client
  • Bring the consumer's world to life through the use of qualitative and cultural mining, plus insightful synthesis of quantitative research
  • Demonstrate strong analytical and strategic skills to help solve clients' business problems
  • Stay abreast of the competitive landscape and identify new methodologies as it pertains to data and human centered research to deliver meaningful results for our clients
  • Evaluate creative concepts and communication opportunities and provide sound feedback and/or recommendations, as appropriate
  • Facilitating brainstorms, workshops and ideation sessions that drive greater creativity and innovation
  • Direct the strategic development of client presentations and other important communication; delivering clear, compelling and persuasive communications to all stakeholders
  • Be an ambassador in the development of new insights, audience segmentation and cultural analysis that will build clients' businesses
  • Responsible for growth and development of his/her direct reports / team by providing clear, direct, actionable and motivating feedback
  • Brief creative teams for ideation and steer / facilitate brainstorms and workshops
  • Build and maintain client and external agency relationships

501-1,000 employees

Media consultancy