Full-Time

Sr. Director

Product Marketing Dme Enterprise

Confirmed live in the last 24 hours

Adobe

Adobe

10,001+ employees

Software solutions for content creation and marketing

Compensation Overview

$175k - $365.9k/yr

+ Total Target Compensation + Annual Incentive Plan + Equity Award

Expert

San Francisco, CA, USA

Category
Product Management
Product
Required Skills
Business Strategy
Requirements
  • 15+ years of product marketing and business strategy experience in a scaled global business with a focus on tailoring offerings for consumers SMB to enterprise.
  • A track record of success and significant experience in complex, fast-paced SaaS environments.
  • Data-driven; understands and has experience using data to build delightful end-to-end product experiences.
  • Hands-on experience building product, strategy and messaging to address the needs of the enterprise audience.
  • Shown success in establishing relationships, partnering, influencing, and collaborating with analysts to establish shared passion and goals and drive detailed execution in alignment with customer perspective.
  • At ease influencing peers, especially in product management and corporate marketing, senior executives.
Responsibilities
  • Lead global product marketing and business strategy for Document Cloud (DC) B2B business including identification and mobilization against new monetization and growth opportunities.
  • Identify new business opportunities made possible by new GenAI technology, whether incremental to our current value proposition, or as net new adjacencies offering new value to new personas.
  • Define clear GTM strategies required to win, including total addressable market, market share, competitive assessment, marketing strategy, value proposition, messaging, and branding.
  • Develop a deep knowledge of the customer needs, market trends and the competitive landscape, including identifying strategic unlocks to win in a market/segment.
  • Collaborate with partners in Product, Engineering, Design, B2B Marketing, Analysts, and Sales teams to provide an outstanding customer experience.
  • Understand emerging technologies, lead multiple projects and priorities simultaneously, from conceptualization, through socialization, planning, development, and deployment.

Adobe provides a range of software solutions focused on digital experiences, catering to creative professionals, businesses, and educational institutions. Its main offerings include Adobe Creative Cloud, which contains tools for photography, graphic design, video editing, illustration, UI/UX design, 3D and AR, and social media content creation. Adobe Experience Cloud offers marketing solutions, while Adobe Document Cloud focuses on document management. The company operates on a subscription-based model, allowing users to access its software through monthly or annual plans, with special pricing available for students, teachers, and businesses. Adobe stands out from competitors by offering a comprehensive suite of tools that cover various aspects of content creation and marketing, all integrated into a single platform. The goal of Adobe is to empower users to create, manage, and optimize their digital content effectively.

Company Size

10,001+

Company Stage

IPO

Headquarters

San Jose, California

Founded

1994

Simplify Jobs

Simplify's Take

What believers are saying

  • Generative AI tools enhance Adobe's content creation and editing efficiency.
  • Remote work boosts demand for Adobe's cloud-based document management solutions.
  • AR's popularity in marketing benefits Adobe's 3D and AR tools.

What critics are saying

  • Emerging AI-driven design tools offer similar functionalities at lower costs.
  • Open-source alternatives may attract users away from Adobe's subscription model.
  • Data privacy concerns could affect trust in Adobe's cloud services.

What makes Adobe unique

  • Adobe offers a comprehensive suite for content creation, marketing, and document management.
  • Adobe's subscription model includes special pricing for students, teachers, and businesses.
  • Adobe integrates advanced analytics with Experience Cloud for data-driven marketing.

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Benefits

Company Equity

401(k) Company Match

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