Sr. Product Marketing Manager
Posted on 1/24/2024
INACTIVE
Bluevine

501-1,000 employees

Provides banking solutions and financing for small businesses
Company Overview
Bluevine stands out as a leading financial technology company, dedicated to empowering small businesses with tailored banking solutions, having successfully provided over $13 billion in financing to more than 400,000 customers across the US. The company's competitive edge lies in its blend of industry-leading technology, security, and expert team, offering streamlined checking, lending, and payment products, and an all-in-one business checking account with industry-leading interest and no monthly fees. With nearly a decade of proven success and backed by prominent investors, Bluevine continues to grow, attracting talent who are passionate about building a better financial future for small business owners.
Financial Services
Data & Analytics

Company Stage

Series F

Total Funding

$883M

Founded

2013

Headquarters

Redwood City, California

Growth & Insights
Headcount

6 month growth

0%

1 year growth

1%

2 year growth

18%
Locations
New York, NY, USA
Experience Level
Entry
Junior
Mid
Senior
Expert
Desired Skills
Sales
Segment
Marketing
CategoriesNew
Growth & Marketing
Requirements
  • 8+ years of senior level product marketing experience with at least 5+ in B2B marketing
  • Experienced in conducting quantitative and qualitative research
  • Proven track record of successfully leading complex product launches
  • Excellent storytelling abilities
  • Outstanding executive communication skills
  • Bachelor's Degree required with Advanced Degree preferred
Responsibilities
  • Lead Product Marketing for customers using both Checking and Lending products
  • Develop adoption programs to grow the customer segment
  • Lead quantitative, qualitative, and competitive research studies
  • Create the product narrative and strategic positioning
  • Deliver and ensure consistent messaging across in-product, sales, and marketing touchpoints
Desired Qualifications
  • A sincere passion for helping small businesses succeed
  • Managing external research agencies or executing in-house studies and synthesizing insights
  • Ability to influence senior executives