Partner Marketing Manager @ ThoughtSpot

Partner Marketing Manager

Tech Alliances

Posted on 3/27/2023

INACTIVE

501-1,000 employees

Website

BI analytics search software

Company Overview

ThoughtSpot’s mission is to create a more fact-driven world by making insights available to every knowledge worker. The company’s industry leading search and AI-driven analytics platform makes it simple for anyone at an organization to make better business decisions.

Locations

Remote • United States

Experience Level

Entry

Junior

Mid

Senior

Expert

Desired Skills

Lead Generation

Marketing

Sales

Requirements

5-6+ years of partner marketing experience, ideally from SaaS or cloud data platforms companies
A successful track record of launching successful partner campaigns -Experience executing results-driven partner marketing programs
Experience creating and executing partner webinars, trade shows, and field marketing events
Experience coordinating and activating marketing initiatives -Exceptional organizational skills and detail oriented to effectively manage projects
Ability to translate marketing efforts into reportable business impact and outcomes
Ability to travel domestic/internationally a minimum of 30%

Responsibilities

Create an alliance marketing strategy
Conceive and develop detailed alliance marketing tactics and execute developed plan, in line with defined organizational marketing plays and goals across all focus technology alliance partners
Work with product marketing, go-to-market team, regional marketing, channel partners and other stakeholders, to accelerate the sales process and drive cross-functional launches
Contribute into developing enablement content for established sales plays and enablement tools focused on helping internal, field sales teams, and their peers within our partners, to understand target markets and buyers, buyer personas, pains points, and key messages
Participate in cross marketing programs, campaigns and initiatives that will drive further market penetration and product lead growth
Manage a budget to create joint marketing programs with clear KPI's
Define, track, report and iterate on key metrics before, during and post completion of each activity with a sense of urgency around ROI
Apply market knowledge, customer insights and technical acumen, as well as seasoned marketing experience and expertise, resulting in accelerated awareness, lead generation, and other marketing KPIs

What makes ThoughtSpot a great place to work?

ThoughtSpot is the experience layer of the modern data stack, leading the industry with our AI-Powered Analytics and natural language search. We hire people with unique identities, backgrounds, and perspectives—this balance-for-the-better philosophy is key to our success. When paired with our culture of Selfless Excellence and our drive for continuous improvement (2% done), ThoughtSpot cultivates a respectful culture that pushes norms to create world-class products. If you’re excited by the opportunity to work with some of the brightest minds in the business and make your mark on a truly innovative company, we invite you to read more about our mission, and apply to the role that’s right for you.

What is the role?

Partner Marketing Manager - Tech Alliances

We’re hiring a manager Partner Marketing Manager, Strategic Alliances to collaborate, support, and drive the execution of joint marketing plans with our top global strategic technology alliances. You will need to be able to create multi-partner engagement and execution strategies. You will develop, manage, track and report ROI of joint marketing campaigns. This position must interface professionally and effectively with all functional levels of our partner representatives as well as ThoughtSpot marketing and sales teams when planning programs with partners. This position must own both the strategic planning and the hands-on program execution in a hyper-growth, fast-paced environment. This role will report to the Head of Field & Partner Marketing and will collaborate closely with product marketing, partner sales, field marketing & sales teams.

What you’ll do:

Create an alliance marketing strategy
Conceive and develop detailed alliance marketing tactics and execute developed plan, in line with defined organizational marketing plays and goals across all focus technology alliance partners
Work with product marketing, go-to-market team, regional marketing, channel partners and other stakeholders, to accelerate the sales process and drive cross-functional launches
Contribute into developing enablement content for established sales plays and enablement tools focused on helping internal, field sales teams, and their peers within our partners, to understand target markets and buyers, buyer personas, pains points, and key messages
Participate in cross marketing programs, campaigns and initiatives that will drive further market penetration and product lead growth
Manage a budget to create joint marketing programs with clear KPI’s
Define, track, report and iterate on key metrics before, during and post completion of each activity with a sense of urgency around ROI
Apply market knowledge, customer insights and technical acumen, as well as seasoned marketing experience and expertise, resulting in accelerated awareness, lead generation, and other marketing KPIs

What you bring:

5-6+ years of partner marketing experience, ideally from SaaS or cloud data platforms companies
A successful track record of launching successful partner campaigns -Experience executing results-driven partner marketing programs
Experience creating and executing partner webinars, trade shows, and field marketing events
Experience coordinating and activating marketing initiatives -Exceptional organizational skills and detail oriented to effectively manage projects
Ability to translate marketing efforts into reportable business impact and outcomes
Ability to travel domestic/internationally a minimum of 30%

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ThoughtSpot for All

Building a diverse and inclusive team isn’t just the right thing to do for our people, it’s the right thing to do for our business. We know we can’t solve complex data problems with a single perspective. It takes many voices, experiences, and areas of expertise to deliver the innovative solutions our customers need. At ThoughtSpot, we continually celebrate the diverse communities that individuals cultivate to empower every Spotter to bring their whole authentic self to work.

We’re committed to being real and continuously learning when it comes to equality, equity, and creating space for underrepresented groups to thrive.

Research shows that in order to apply for a job, women feel they need to meet 100% of the criteria while men usually apply after meeting 60%. Regardless of how you identify, if you believe you can do the job and are a good match, we encourage you to apply.

To all recruitment agencies: ThoughtSpot does not accept agency resumes. Please do not forward resumes to our jobs alias, ThoughtSpot employees, or any other organization location. ThoughtSpot nor its employees are not responsible for any fees related to unsolicited resumes.

About ThoughtSpot

The world’s most innovative companies use AI-Powered Analytics from ThoughtSpot to empower every person in their organization, from C-suite executive to frontline employee, with the ability to ask and answer data questions, create and interact with data-driven insights, and use these insights to make informed decisions and take action. ThoughtSpot is simple enough for any business person to use, yet built to handle even the largest, most complex data, wherever it may reside. That’s why customers like T-Mobile, BT, Snowflake, HubSpot, Exxon, Daimler, Medtronic, Hulu, Nasdaq, OpenTable, Huel, and Nationwide Building Society have turned to ThoughtSpot to transform their data driven decision-making cultures.