Full-Time

Analyst – Performance Media Analytics

Confirmed live in the last 24 hours

Horizon media

Horizon media

Media agency specializing in advertising campaigns

Consumer Goods
Entertainment

Compensation Overview

$62.4k - $75kAnnually

+ Bonus

Entry

New York, NY, USA

Hybrid position requiring in-office presence.

Category
General Marketing
Growth & Marketing
Required Skills
Python
R
SQL
Tableau
Data Analysis
Excel/Numbers/Sheets
Requirements
  • Bachelor’s degree required plus 0 to 1 years of industry experience
  • Coursework in statistics, mathematics, computer science, or engineering
  • Working knowledge of digital display media; programmatic knowledge is a plus
  • Strong analytical skills, including the ability to analyze raw data, draw conclusions, and make recommendations based on forecasted outcomes
  • Basic proficiency with Microsoft Excel and PowerPoint
  • Time-management and collaborative team skills
  • Academic or applied exposure to programming/scripting (SQL, R, or Python)
  • Experience with BI or dashboard tools such as Tableau preferred
  • Excellent verbal and written communication skills, with ability to tell a story using technical findings
  • Entrepreneurial drive and a passion to learn about any new programmatic/digital media technology
  • A supporter of and advocate of diversity, equity, and inclusion
Responsibilities
  • Analyze information to bring forward insights and recommend optimizations to improve long-term results
  • Support development of reports and dashboards to clarify results at scale
  • Support the design and implementation of tests, data-driven processes and tools to advance client goals and Performance Media capabilities
  • Support development of KPIs and reporting methodologies / forecasts to advance brand goals
  • Communicate concise data points, trends, and measurement strategies to a broad audience - from development and technical experts to traditional brand managers

Horizon Media creates and manages advertising campaigns for a variety of clients, including brands and corporations. The company offers tailored media solutions that encompass digital marketing, social media campaigns, and traditional advertising strategies. Clients pay for these services, which are designed to enhance their visibility and engagement with target audiences. Horizon Media works with clients across multiple industries, such as entertainment, sports, health, and consumer goods, and has notable partnerships, including collaborations with TikTok and events like the Hoop Dreams Classic. A key aspect of Horizon Media is its commitment to diversity, equity, and inclusion, which is reflected in its work environment and practices. The company has received several awards, including the 2021 Campus Forward Award, and is led by figures like Gene Turner and Karen Hunt, who guide its strategic initiatives.

Company Stage

N/A

Total Funding

N/A

Headquarters

New York City, New York

Founded

N/A

Simplify Jobs

Simplify's Take

What believers are saying

  • Horizon Media's leadership in sustainability, exemplified by hosting the Sustainable Media Summit, positions it as a forward-thinking agency committed to addressing climate change.
  • The company's diverse client base across industries like entertainment, sports, and health provides employees with varied and dynamic project opportunities.
  • Recognition through awards like the 2021 Campus Forward Award and partnerships with high-profile figures like Michael B. Jordan enhance the company's reputation and employee pride.

What critics are saying

  • The highly competitive media and advertising market requires Horizon Media to continuously innovate to maintain its leadership position.
  • Balancing diverse client needs while maintaining a strong focus on sustainability and DEI initiatives could strain resources and operational efficiency.

What makes Horizon media unique

  • Horizon Media's commitment to diversity, equity, and inclusion sets it apart in the media agency landscape, ensuring a work environment that reflects the diverse communities it serves.
  • Their strategic partnerships, such as with TikTok and the Earth Public Information Collaborative (EPIC), enable them to offer unique campaign opportunities and sustainability-focused initiatives.
  • Horizon Media's recognition as the largest U.S. media agency by AdAge Data Center 2023 underscores its industry leadership and extensive client reach.

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