Full-Time
Lifecycle Marketing Manager
Deleteme
51-200 employees
Subscription-based personal data removal service
No salary listed
Remote in USA
Remote
Remote within the United States; occasional travel may be required.
 Growth & Marketing (1) |
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- Minimum of 6+ years of experience in lifecycle marketing, retention, or product-led growth roles—preferably in consumer SaaS or subscription businesses.
- Strong track record of working cross-functionally with Product and Engineering to build personalized, product-integrated marketing.
- Deep knowledge of email deliverability best practices, authentication protocols (SPF, DKIM, DMARC), and compliance (CAN-SPAM, GDPR).
- Experience managing customer journeys in tools like Braze, Iterable, Customer.io, or similar.
- Data-savvy with strong command of segmentation, cohort analysis, experimentation, and SQL (or a willingness to get scrappy).
- Exceptional communicator and project manager with a bias for action.
- Passion for online privacy, consumer protection, and making the web safer for everyone.
- This role may require occasional domestic and international travel. All standard travel expenses will be covered in accordance with the company's travel reimbursement policy.
- Own lifecycle strategy and execution from onboarding through retention, expansion, and winback across channels like email, in-app, push, and SMS.
- Partner closely with Product and Engineering to define and implement user-level triggers, event tracking, and product experiments tied to lifecycle outcomes.
- Deeply understand the customer journey to identify friction points, design solutions, and communicate value throughout the member experience.
- Improve email deliverability and performance, ensuring campaigns follow best practices, maintain sender reputation, and meet compliance standards.
- Develop advanced segmentation and personalization strategies to ensure the right message reaches the right user at the right time.
- Design upsell and expansion programs for converting users to annual plans, multi-seat subscriptions, and higher-value tiers.
- Run rigorous experimentation and reporting, using A/B testing and lift analysis to optimize conversion, engagement, and retention.
- Collaborate with Customer Support and CX to proactively address pain points and reduce ticket volume through smart lifecycle interventions.
- Report on lifecycle KPIs and build dashboards to track performance over time.
DeleteMe helps individuals protect their online privacy by removing personal information from search engines and data broker databases. It works by customers subscribing to a recurring service; they submit their personal data, after which DeleteMe’s experts search the web for the information and initiate removal requests. A detailed report is provided within seven days, and the process repeats every three months to maintain ongoing protection. The business relies on a subscription-based revenue model that funds regular scans and deletions to keep clients’ data off the internet. Compared to competitors, DeleteMe focuses on continual monitoring and repeated removals over time, offering ongoing privacy protection and reputation management. The company’s goal is to reduce the spread of a person’s personal data online and give individuals visibility and control over what information about them remains accessible.
Company Size
51-200
Company Stage
Seed
Total Funding
$8.7M
Headquarters
Somerville, Massachusetts
Founded
2011
Get referred to Deleteme
See people who can refer or advise you
Simplify's Take
What believers are saying
- April 16, 2026: TD SYNNEX opens DeleteMe to small, midmarket, and enterprise buyers.
- DeleteMe claims 1,000+ organizations and hundreds of thousands of consumers.
- AI-driven social engineering boosts demand for employee PII removal during 2026.
What critics are saying
- Incogni and Aura outrank DeleteMe in 2026 reviews on price and coverage.
- PrivacyOn and other rivals undercut DeleteMe with broader family bundles and monitoring.
- If integrations stall, DeleteMe remains a niche manual-removal service with weak differentiation.
What makes Deleteme unique
- March 24, 2026: DeleteMe bought Block Party, spanning data brokers and social media exposure.
- DeleteMe says it removes PII from 750+ brokers, with human-reviewed opt-outs.
- July 30, 2026: Permission Slip acquisition adds data-rights requests against companies.
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Benefits
Health Insurance
Flexible Work Hours
Remote Work Options
401(k) Company Match
Paid Vacation
Paid Holidays
Childcare Support
Gym Membership
Birthday Time Off
Company News
DeleteMe has acquired Permission Slip, the consumer privacy application developed by Consumer Reports, expanding its platform beyond personal data removal... Read More
DeleteMe announces partnership with TD SYNNEX to combat ai-driven social engineering. New partnership integrates DeleteMe into TD SYNNEX's network of north american partners, helping shield businesses from the next generation of PII powered attacks. April 16, 2026 12:00 ET | Source: DeleteMe BOSTON, April 16, 2026 (GLOBE NEWSWIRE) - DeleteMe, global leader in proactive privacy protection and personal data removal, today announced a strategic partnership with TD SYNNEX, a leading global distributor and solutions aggregator for the IT ecosystem. This collaboration significantly expands DeleteMe's footprint, providing small, midmarket, and enterprise businesses with streamlined access to proactive privacy protection. As cybercriminals increasingly leverage AI to harvest personally identifiable information (PII) for sophisticated social engineering and business email compromise (BEC) attacks, the "human perimeter" has become the primary point of failure. DeleteMe addresses this by systematically removing employee data from the public web, reducing the searchable attack surface available to threat actors. "We are excited to partner with TD SYNNEX to offer DeleteMe to their distribution network. As exposed PII is increasingly weaponized via AI-powered social engineering, we've seen a surge in interest from international and midmarket organizations who have come under attack due to widespread employee exposure.," said Susan An, Chief Revenue Officer at DeleteMe. "With people becoming the primary target of modern cyberattacks, DeleteMe offers TD SYNNEX customers a unique, proven solution to help these customers mitigate this rapidly growing source of risk." Through this partnership, TD SYNNEX's vast network of customers will now be able to offer DeleteMe, the industry's leading PII removal service, to organizations worldwide. "At TD SYNNEX, we help our partners meet today's needs and prepare for what's next by bringing together specialized expertise with a unified digital experience," said Scott Young, SVP, Vendor Management, at TD SYNNEX. "By adding DeleteMe to our portfolio, we're expanding the opportunities available to our ecosystem so customers can increase efficiencies, differentiate in the market and drive future growth." How to Get Started TD SYNNEX partners can immediately access DeleteMe solutions through the TD SYNNEX marketplace. To learn more about how to protect your customers from PII-based threats, reach out to your TD SYNNEX representative or contact the DeleteMe channel team at [email protected]. For sales collateral, technical documentation, and partnership registration, please visit the DeleteMe Partner Portal at partners.joindeleteme.com. About DeleteMe DeleteMe is the global leader in proactive privacy protection and personal data removal. Founded in 2010 and headquartered in Boston, MA, DeleteMe is trusted by hundreds of thousands of consumers and more than 1,000 organizations to secure their most vulnerable asset: their identity. By continuously monitoring and removing personally identifiable information (PII) from data brokers, the open web, and social media, DeleteMe neutralizes the personal data that fuels social engineering, AI-powered deepfakes, and identity fraud. For more information, visit joindeleteme.com. About TD SYNNEX TD SYNNEX (NYSE: SNX) is a leading global distributor and solutions aggregator for the IT ecosystem. Govcloudnetwork is an innovative partner helping more than 150,000 customers in 100+ countries to maximize the value of technology investments, demonstrate business outcomes and unlock growth opportunities. Headquartered in Clearwater, Florida, and Fremont, California, TD SYNNEX's 23,000 co-workers are dedicated to uniting compelling IT products, services and solutions from 2,500+ best-in-class technology vendors. Its edge-to-cloud portfolio is anchored in some of the highest-growth technology segments including cloud, cybersecurity, big data/analytics, AI, IoT, mobility and everything as a service. TD SYNNEX is committed to serving customers and communities, and Govcloudnetwork believe Govcloudnetwork can have a positive impact on its people and its planet, intentionally acting as a respected corporate citizen. Govcloudnetwork aspire to be a diverse and inclusive employer of choice for talent across the IT ecosystem. For more information, visit www.TDSYNNEX.com, follow its newsroom or follow Govcloudnetwork on LinkedIn, Facebook and Instagram.
DeleteMe acquires social media tool Block Party. DeleteMe hints at expanding its online privacy protection by acquiring Block Party, a social-media clean-up tool. Both tools remain separate for now. Last Updated: 09 Apr'26 DeleteMe is one of the best-known online data removal services, contacting data brokers on your behalf to request data removal (you can read more about it in its DeleteMe review). Data brokers harvest publicly available data about people and package that information to sell to companies, government agencies and really anyone who wants to know more about you. These data removal services are useful because it automates the removal process, which would take far more time if a person wanted to do it themselves. They also continue to monitor data broker sites, and they will continue to request data deleting if data brokers start collecting information again. However, a soft spot in data removal is that many people publish information on their accounts - like Instagram, Facebook, X and Google - that can be harvested by data brokers. Enter Block Party, a service that scans personal accounts across 12 platforms, flags privacy risks and bulk-cleans your posts, photos and connections to reduce your online exposure. This past week, DeleteMe announced it was acquiring Block Party, saying it "closes this gap by acting like a privacy expert for your social media." Although both services remain separate for now, DeleteMe plans to incorporate features into its service in the future to help individuals reclaim privacy and to protect teams from social engineering attacks. This ultimately gives DeleteMe an edge over its competitors, like Incogni and Optery, which currently focus largely on data removal and identity theft protection. Cloudwards will keep an eye on DeleteMe's offerings in the future and update the review once they announce changes to incorporate Block Party features.
DeleteMe, a privacy protection platform, has acquired Block Party, a social media privacy and safety tool, to expand protection against data exposure and AI-powered attacks. Financial terms were not disclosed. Block Party operates as a browser extension that automatically detects and fixes privacy and security issues across social media platforms including Facebook, Instagram, LinkedIn and X. The tool helps organisations identify and remediate social media exposure risks at scale. The acquisition addresses the rise in social engineering attacks, which increased 89% last year. DeleteMe CEO Rob Shavell said the combination creates the only solution removing personal data from both data brokers and social media. The average American has 611 pieces of personally identifiable information exposed online. Both products will continue operating separately whilst integration plans develop.
LOS ANGELES, December 4, 2023 (Newswire.com). -. As political polarization has increased, so has doxxing — the practice of exposing personal information as a means of intimidation. Journalists are facing this threat every day, and it is more important than ever to protect their privacy. To counter this trend, Institute for Nonprofit News (INN) is teaming up with DeleteMe, funded by Microsoft’s Democracy Forward Initiative, to help decrease the amount of personal information about journalists that can be discovered online. The collaboration will help protect local journalists from threats during a critical election year and ensure they can provide high-quality information to local communities.