Senior FP&a Analyst

Qualtrics and LangChain have formed a new partnership to develop specialised Experience Agents on the LangGraph Platform.

New AI-powered innovations make it quick and simple to analyze customer feedback across all channels, specific locations, and take targeted action to improve experiences, reduce churn, and improve lifetime valueQUALTRICS X4, SALT LAKE CITY, March 19, 2025 /PRNewswire/ -- New innovations available now from Qualtrics, the leader and creator of the experience management category, allow organizations to improve customer relationships proactively using omnichannel insights from every part of the customer journey – across digital, location and customer care.The new capabilities in the XM for Customer Experience™ suite - including Location Experience Hub and Qualtrics® Assist for CX - allow businesses to bring together structured and unstructured feedback across every channel to create a complete view of their customer experience; get instant access to customer feedback, competitor insights, and industry benchmarks to take quick, targeted action; and equip frontline teams with real-time insights, support, and recommendations to improve experiences in the moment.A new report from Qualtrics reveals the majority of executives believe AI will help them overcome the technology limitations preventing them from delivering improved experiences. Businesses that are successful stand to gain a share of $860 billion in increased revenue forecast to come from using AI to improve the experiences they deliver to customers. These new capabilities give organizations the omnichannel insights they need to win in the era of agentic AI."Too often, AI tailored for efficiency means businesses miss out on the chance to build more personal connections with a customer. These new AI-powered capabilities in the XM for Customer Experience suite are critical to building more personalized customer relationships at scale to reduce customer churn and improve the lifetime value of each customer," said Brad Anderson, President of Product, User Experience, and Engineering, Qualtrics. "It only takes a second to win or lose a customer's trust – and with Qualtrics, organizations can effortlessly understand their entire customer experience across every channel to take the right action when and where it matters most."Qualtrics makes sure every customer voice is heardCustomers are increasingly sharing less direct feedback following good and bad experiences, leaving businesses with less insight into how to meet customer expectations. In response, new capabilities from Qualtrics allow organizations to effortlessly gather more actionable feedback across channels, and instantly access competitor insights and industry benchmarks:Qualtrics Conversational Feedback uses Qualtrics AI to adapt survey questions in real time based on the responses being given, resulting in more actionable feedback

Edge Audiences delivers AI-powered synthetic panels that reduce survey costs by up to 70% and shorten collection times from weeks to minutesEdge Instant Insights powered by Qualtrics and partners including NPS Prism® by Bain & Company give researchers immediate access to millions of trusted benchmarks and data pointsQUALTRICS X4, SALT LAKE CITY, March 19, 2025 /PRNewswire/ -- Qualtrics, the leader and creator of the experience management (XM) category, today launched Qualtrics Edge ™, a powerful new market intelligence platform combining advanced AI, synthetic insights, market research data, and expert advisory services that allow organizations to accelerate strategic decision-making and attract and retain customers.Qualtrics Edge gives organizations unprecedented visibility into business trends, customer needs, and strategic opportunities through access to millions of trusted consumer insights, market trends, and industry benchmarks - all delivered in a fraction of the time and cost of traditional programs.With powerful synthetic AI capabilities in Edge Audiences™ and access to a broad range of business and market Edge Instant Insights™ - backed by Qualtrics' own decades of proprietary research, consumer and competitive benchmarks from Qualtrics partners, and the world's largest database of experience data - Qualtrics Edge allows companies to undertake customer, employee, and market research at unprecedented speed and scale."To remain competitive and relevant today, organizations can no longer rely on traditional market research tools and practices alone. Teams need instant access to insights they can trust and act on, and they need them to come from a range of sources," said Brad Anderson, Qualtrics President of Products, User Experience, and Engineering. "Qualtrics Edge is a transformative shift in how businesses gather and use customer insights. Edge's speed, scalability, and AI-powered intelligence is proven to rapidly help organizations drive success by staying ahead of consumer needs, making smarter decisions, and increasing operational efficiencies."Make faster, confident decisions with synthetic dataWith Qualtrics Edge Audiences, market research teams can shorten the time needed to conduct research from weeks to minutes, and reduce costs by as much as 70%. Edge Audiences combines publicly available data, Qualtrics' vast repository of unique industry-specific experience data, and predictive analytics to equip researchers with synthetic insights they can trust.Using advanced AI, Edge Audiences enables researchers to ask questions of synthetic respondents designed to represent their target customers. The synthetic capabilities allow researchers to quickly understand market trends and customer expectations, including in hard-to-reach audiences, and simulate consumer behaviors, preferences, and decision-making