Full-Time
Lead Creative Producer
Ad Creative
Ruby Labs
51-200 employees
Develops consumer health, edtech, entertainment apps
No salary listed
Remote in Spain
Remote
Must work within approximately ±4 hours of Central European Time (CET).
 Creative Production (1) |
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- At least 3 years of experience with open-source intelligence products.
- Hands-on experience producing ad creatives for Meta, Snapchat, and Google campaigns.
- Experience managing multi-format, high-volume creative pipelines.
- A strong portfolio of performance-driven digital ads with metrics such as spend, cost per acquisition, and return on investment.
- Deep understanding of Meta and Google advertising policies and compliance, including restricted content categories, misleading ad design rules, and personal-attributes limitations.
- Experience keeping high-volume advertising accounts in good standing.
- Ability to assess before launch whether a creative will pass platform review and redesign noncompliant concepts without losing conversion power.
- Solid understanding of paid advertising platforms and creative performance metrics, including cost per acquisition, return on investment, click-through rate, and spend concentration.
- Hands-on daily use of artificial intelligence tools for image generation, video generation, avatars and user-generated content, and scripting.
- Ability to evaluate creative quality objectively against performance data.
- Exceptional attention to detail and high standards for quality and execution.
- Ability to communicate clearly and directly, act on feedback promptly, and enforce structure, compliance, and creative discipline.
- Personally produce ad creatives, including concepts, hooks, scripts, and finished assets, alongside the team.
- Own end-to-end ad creative production execution across static, video, user-generated content, motion, and artificial intelligence-generated formats.
- Serve as the final approval authority for creatives before testing or launch.
- Ensure creatives meet brand and visual standards, pixel-perfect design requirements, platform-specific best practices and compliance requirements for Meta, Snapchat, and Google, clear user-interface and visual hierarchy standards, and performance-oriented execution requirements.
- Design, enforce, and continuously improve the creative production workflow.
- Monitor creative work during production and resolve execution risks, quality issues, and bottlenecks.
- Maintain production speed without sacrificing quality and keep production traceable in a single tracking system.
- Provide continuous written feedback to producers and designers throughout production and guide creatives to prevent rework and quality regressions.
- Lead ideation and conceptualization of new ad creatives.
- Translate strategic direction and performance insights into creative briefs.
- Stay current with artificial-intelligence-driven creative tools, formats, and industry trends.
- Work with User Acquisition Managers to understand creative performance signals and incorporate performance feedback into creative improvements and future concepts.
- Support testing strategies by delivering clear, test-ready creative variations.
- Research competitor creatives across consumer technology markets and benchmark creative quality, formats, hooks, and execution approaches.
- Apply relevant competitor insights to improve internal creative standards.
- Coordinate execution between producers, designers, and User Acquisition Managers to ensure alignment, clear expectations, and smooth handoffs.
- Provide management with regular updates on creative pipeline status, production velocity, and quality consistency.
- Own creative execution outcomes and continuously raise standards.
- Manage a team of a creative producer and designers.
- Experience in restricted or compliance-sensitive advertising categories.
Ruby Labs creates and runs a collection of consumer-facing digital products in health, education, and entertainment. Its apps are built for mobile devices and marketed directly to users, generating revenue from in-app purchases and subscriptions within its own product ecosystem. The company distinguishes itself by managing its own multi-vertical portfolio and operating with a remote-first culture, focusing on broad consumer appeal across wellness, learning, and entertainment needs. The company’s goal is to provide accessible digital platforms that help people improve well-being, acquire new skills, and enjoy engaging entertainment through its direct-to-consumer apps.
Company Size
51-200
Company Stage
N/A
Total Funding
N/A
Headquarters
London, United Kingdom
Founded
2018
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Simplify's Take
What believers are saying
- Ruby Labs listed 171 open roles in May 2026, showing expansion momentum.
- Revelio data shows Ruby Labs headcount rose 19.2% to 296 by March 2026.
- The company added an AI Product Manager and AI Engineer roles in July 2026.
What critics are saying
- Roman Taranov resigned as director on February 28, 2025, signaling governance instability.
- Aggressive hiring around AI roles in 2026 risks bloated overhead if growth stalls.
- Consumer subscription apps face refund, chargeback, and complaint scrutiny from watchdogs like BBB.
What makes Ruby Labs unique
- Ruby Labs runs a multi-brand consumer portfolio across health, education, and entertainment.
- Its remote-first model supports distributed hiring across Europe, Türkiye, and Serbia.
- The company still markets subscription apps like Hint and Able, proven consumer monetization.
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Benefits
Remote Work Options
Unlimited Paid Time Off
Paid National Holidays
Company-provided MacBook
Flexible Work Hours