Full-Time

Manager – Paid Social

Posted on 7/23/2024

Publicis Groupe

Publicis Groupe

10,001+ employees

Global leader in marketing and communications

Data & Analytics
Consumer Goods

Mid, Senior

New York, NY, USA

Category
Growth Marketing
Growth & Marketing
Required Skills
Management
Excel/Numbers/Sheets
Requirements
  • 3+ years of paid social media experience, ideally in an agency environment
  • Mastery of social platforms
  • Demonstrated expertise in core MS Excel functions (vlookup, pivot tables, data visualization)
  • Excellent written, verbal, and interpersonal communication skills
  • Presentation skills are a must
  • Demonstrated critical thinking and problem solving skills
  • Excellent project management and organization skills
  • Ability to work successfully with teams on multiple projects under tight deadlines
  • Proven leadership ability
  • Demonstrates initiative/”hunger”
  • Collaborative approach/attitude
Responsibilities
  • Contribute to account strategy including annual budget development, KPIs, partner selection, new tactics, and tracking industry developments
  • Gather the research and data needed to formulate tactical plan development and recommendation for client delivery
  • Lead client relationship with day to day contact and partner agencies (where applicable) by ensuring a seamless communication process
  • Provide direction to Analyst(s) to conduct research necessary to build a new campaign
  • QA and oversee trafficking of approved plan into social platforms
  • Maintain oversight of budget and billing activity (pacing, Prisma management, draft billing, accuracy of budgets vs. strategy flowcharts)
  • Oversee Analyst(s) management of campaign budgets, pacing, and bid adjustments
  • Develop and recommend optimizations and/or testing plans
  • Pull data and research components needed for new business pitches
  • Contribute to development of agency level POVs on industry happenings
  • Primary party responsible for customization of agency POVs for individual clients

Publicis Groupe specializes in marketing, communications, and digital transformation for a wide range of clients, including well-known brands like Toyota and McDonald's. The company provides services such as advertising, media planning and buying, digital marketing, and public relations. Its products work by combining data, technology, and creative strategies to create customized solutions that help clients grow and engage with their audiences. What sets Publicis Groupe apart from its competitors is its 'Power of One' approach, which integrates various agencies and services to offer cohesive and effective solutions. The company's goal is to drive client success through tailored marketing strategies that leverage the latest in data and technology.

Company Stage

IPO

Total Funding

$32M

Headquarters

Paris, France

Founded

1926

Simplify Jobs

Simplify's Take

What believers are saying

  • Acquisition of Profitero positions Publicis as a leader in commerce solutions.
  • Tremend acquisition expands software engineering capabilities for robust digital transformation.
  • Publicis Sapient AI Labs boosts AI capabilities for innovative marketing solutions.

What critics are saying

  • European advertising market downturn impacts Publicis's financial performance.
  • Multiple acquisitions may lead to integration challenges and cultural clashes.
  • Expansion into AI and digital transformation faces technological and implementation risks.

What makes Publicis Groupe unique

  • Publicis Groupe's 'Power of One' approach integrates diverse services for seamless client solutions.
  • Acquisitions like Profitero enhance Publicis's e-commerce and digital transformation capabilities.
  • Publicis Sapient's Salesforce expansion strengthens its global digital transformation services.

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