Full-Time

Senior Programmatic Account Manager

New England

Posted on 6/20/2024

StackAdapt

StackAdapt

1,001-5,000 employees

Programmatic advertising and digital marketing platform

Consumer Software
Entertainment

Senior

Remote in USA

Preferred candidates located in Boston, Massachusetts, Connecticut, or southern New England.

Category
Customer Success Management
Sales & Account Management
Required Skills
Facebook Ads
Requirements
  • Real Time Bidding/programmatic expertise (DSP, Ad Network)
  • Experience running Google Ad Words, Facebook Ads or executed through a DSP as a self-serve user
  • Proven success in managing client relationships and assisting in growing revenue
  • The ability to grasp and communicate technical concepts and platform-based knowledge
  • Familiarity with the latest digital advertising trends and ideas
  • Experience working with complex databases is a plus
  • Knowledge base of APIs and web app integration services
  • Flexibility to travel occasionally to meet with clients within their region
Responsibilities
  • Act as the main point of contact for your portfolio of clients across a wide range of verticals
  • Design unique campaign strategies within the StackAdapt platform
  • Ensure client campaigns are successful by providing regular reporting on their campaign goals, providing strategic solutions and optimizations to meet identified KPIs
  • Set up/traffic advertising campaigns on the StackAdapt DSP, including third party tag implementation and pixel creation/troubleshooting
  • Participate in the identification of upselling opportunities and improve services such as the development of tools, procedures and reports aimed to increase efficiency
  • Optimize campaigns and recommend new opportunities by analyzing campaign performance on a regular basis
  • In-person and virtual meetings, presentations, Quarterly Business Reviews and training/education
  • Travel as necessary

StackAdapt specializes in programmatic advertising, which uses software to automate the buying of digital ads. The company provides a platform that enables businesses to run display, video, and native advertising campaigns efficiently. Its main product is a Demand Side Platform (DSP) that allows advertisers to purchase digital ad space in real-time, ensuring that ads reach the right audience at the right moment. Unlike many competitors, StackAdapt does not require monthly minimum spending, giving clients flexibility in their advertising budgets. The company also offers a Creative Studio to help clients enhance their ad content for better results. StackAdapt is particularly recognized for its expertise in native advertising, boasting the largest scale in the industry with numerous integrations and partnerships. The goal of StackAdapt is to empower agencies and brands to maximize their digital advertising efforts through a comprehensive and flexible platform.

Company Stage

Series B

Total Funding

$4.2M

Headquarters

Toronto, Canada

Founded

2014

Growth & Insights
Headcount

6 month growth

1%

1 year growth

0%

2 year growth

0%
Simplify Jobs

Simplify's Take

What believers are saying

  • StackAdapt's collaboration with Channel 4 expands broadcast advertising opportunities in the UK.
  • The launch of self-serve brand lift tools in APAC enhances campaign management flexibility.
  • Partnership with DoubleVerify improves post-impression measurement tracking for advertisers.

What critics are saying

  • Emerging DSPs with innovative features may erode StackAdapt's market share.
  • Stricter privacy regulations could impact StackAdapt's data-driven advertising strategies.
  • Economic downturns may lead to reduced advertising budgets, affecting StackAdapt's revenue.

What makes StackAdapt unique

  • StackAdapt offers no monthly minimums, providing flexibility for seasonal advertising demands.
  • The platform boasts the largest scale for native advertising with 30 integrations.
  • StackAdapt's Creative Studio optimizes ad content for better performance.

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Benefits

Health Insurance

Mental Health Support

401(k) Company Match

401(k) Retirement Plan

Paid Vacation

Unlimited Paid Time Off

Remote Work Options

Work-from-home reimbursements

Professional Development Budget

Conference Attendance Budget

Parental Leave

Company Equity

Competitive salary + equity

Flexible Work Hours

Employee Stock Purchase Plan

Wellness Program

Gym Membership

INACTIVE