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Sales Marketing Manager
Confirmed live in the last 24 hours
Experience Level
Desired Skills
  • Collaborative
  • Resourceful
  • Organized
  • Innovative
  • Determined
  • 3-5 years' experience as a Marketing Associate, Marketing Generalist or Specialist, Sales Marketing Manager, Content Strategist, or related role in a similar field
  • Interest in the mobile, CTV, and advertising landscape
  • Strong analytical skills. You understand how to drive alignment between different stakeholders such as sales, account management, product, and strategic partnerships
  • Strong verbal and written communication skills
  • Organizational and creative thinking skills
  • Create sales marketing collateral, including but not limited to: case studies, sales narratives, one-sheets and strategic playbooks
  • Promote the company's value to clients across our Managed Services teams at GroundTruth and our owned and operated company, WeatherBug
  • Contribute to the department's strategic content calendar with ideas and help execute marketing campaigns across channels (website, emails, events, social, etc.)
  • Collaborate with other departments, including product, technology and client services, to identify opportunities to better equip and support sales functions within the organization
  • Condense complicated technology and solutions into digestible, simplified concepts to support go-to-market and product release strategies
  • Partner with cross-functional partners, like Design, Sales, Product, and Research & Insights to build compelling, on-brand, sales materials
Desired Qualifications
  • Experience in B2B marketing, preferably in tech
  • Background in or passion for copywriting

201-500 employees

Location data platform
Company Overview
GroundTruth, the leading location technology company that drives results with real-world data.