VP – Strategy

Key Responsibilities:

• Lead the Strategy: Develop smart comms and brand strategies that tackle the real issues behind business challenges and use communication to deliver results that truly matter.
• Support Creative Teams: Collaborate with creative teams to shape and guide standout ideas that make an impact. Ensure that all ideas and plans stay focused.
• Guide Cross-functional Teams: Collaborate with different specialties—creative, account, production, PR, strategy, and analytics—to turn data and insights into strategies that drive success
• Drive Results: Monitor campaign performance and make necessary adjustments to ensure they build brand value and consistently deliver strong results.

Qualifications:

• 12+ years of experience in a strategy role at an advertising agency and/or PR firm.
• Experience leading teams across different specialties and building strong client relationships.
• Diverse portfolio and proven experience leading campaigns that make an impact on culture and business outcomes.
• Exceptional understanding of branding and consumer motivations.
• Educational background in a relevant field (psychology, cultural anthropology, or sociology preferred).
• Experience with DE&I and multicultural initiatives is a bonus.

Ideal Traits:

• Humble Leader: You lead with empathy and respect, and always put people first.
• Problem Solver: You love trying new ideas and tackling challenges, and you don’t give up even when things get tough.
• Team Player: You are a self-starter but thrive when working with others, bringing people together to do great work.
• Organizer: You can handle multiple tasks, projects and teams to keep everything moving smoothly.