Crm Sr. Bsa

Penumbra Inc

Penumbra Inc

1,001-5,000 employees

Develops, manufactures, and markets medical therapies for unmet needs


$143,629 - $180,587

Employee stock purchase plan, Paid parental leave


Alameda, CA, USA

Required Skills
SAP Products
Data Analysis
  • Bachelor's degree in business administration or Information Technology or related field with 7+ years’ experience as a Business Systems Analyst working with cloud-based CRM platforms or equivalent combination of education and experience
  • Experience in process and system development in the following areas: MS Dynamics, Salesforce, Lead Routing, CRM, CPQ, Sales Chat, Prospecting and Enrichment Tools is required
  • Thorough understanding of Campaign to Lead, Lead to Order, Order to Cash processes with extensive knowledge of industry best practices in CRM space both on process and technology
  • Experience with upstream & downstream processes & solutions to CRM capabilities such as MDM (Customer, contact, product and company master), ERP Order Management, and Sales Analytics
  • Business analysis and business process improvement, preferably in a high-growth enterprise SaaS environment
  • Clear, concise technical writing skills and excellent interpersonal and communication skills
  • Strong collaboration skills while working with SME's, senior leaders, PMO and business users/ stakeholders to drive business analysis/user requirements
  • Strong experience in negotiating scope and priorities and balancing for successful outcomes
  • Self-motivated, creative person with analytical, problem-solving, organizational, and interpersonal skills and the ability to adapt quickly to shifting priorities
  • Basic understanding of database and integration approaches
  • Ability to write basic medium complexity SQL queries
  • Partner with the Business and Operations to translate business requirements (new capabilities and improvements to existing functionality) for the Sales, Support and Marketing functions
  • Collaborate with stakeholders to define analyze and document information needs and functional requirements
  • Lead business analysis for Lead to Account, Order to Cash business processes, and modeling activities by interviewing process owners, users and other stakeholders to identify business processes, evaluates the current process and workflow for various business functions
  • Deconstruct large work items/stories into smaller independent components understanding business requirements and translating into Epics, and User Stories within Jira
  • Work with the business units to develop test plans and procedures, to validate the application design, define acceptance criteria with the overall project team
  • Act as a liaison between Project Sponsors/Stakeholders and technical teams
  • Lead cross-functional teams to deliver business and technical requirements, business rules, concept maps, process maps, user flows, acceptance tests
  • Coordinate and schedule meetings, assist team members in preparing for meetings, lead discussions, summarize and communicate outcomes to users and managers and resolution of issues
  • Be the 'go to' person for implementation, day-to-day operation of various Go to Market Technology platforms including but not limited to, MS Dynamics, Salesforce, Tableau and SAP
  • Resolve issues between stated business requirements and what is technically feasible by identifying issues, evaluate alternative systems solutions with system designers and users and communicate the end result
  • Test the application as required by project timelines. This also includes supporting stakeholder testing
  • Act as a liaison between the IT organization and the Sales, Marketing and Services organizations to support the planning process, provide oversight of project delivery, resolve escalated issues, and facilitate communication on any critical issues
  • Adhere to the Company’s Quality Management System (QMS) as well as domestic and global quality system regulations, standards, and procedures
  • Understand relevant security, privacy and compliance principles and adhere to the regulations, standards, and procedures that are applicable to the Company
  • Ensure other members of the department follow the QMS, regulations, standards, and procedures
  • Perform other work-related duties as assigned

Penumbra, Inc. is a global healthcare company that stands out for its commitment to addressing unmet medical needs through the design, development, and marketing of novel products, such as the Penumbra System for the treatment of acute ischemic stroke. The company's culture fosters continuous learning and growth, with a strong emphasis on the value of every team member's ideas. Recognized as one of the fastest-growing companies by Fortune in 2019, Penumbra's industry leadership is evident in its direct sales organization that serves major markets including the United States, Europe, Canada, and Australia.

Company Stage


Total Funding



Alameda, California



Growth & Insights

6 month growth


1 year growth


2 year growth