Full-Time

Principal Product Marketing Manager

Platform

Posted on 11/11/2024

Elastic

Elastic

1,001-5,000 employees

Search and data analysis solutions provider

Data & Analytics
Enterprise Software

Senior, Expert

United Kingdom

Category
Product Marketing
Product
Required Skills
Product Management
Elasticsearch
Requirements
  • 5-10 years of experience in product marketing in a technical environment.
  • Proven track record of effectively marketing technical products to developers or technical audiences.
  • Curiosity about the “how” of technology to tell compelling stories about the “why”.
  • Ability to work in a very cross functional role, with a highly distributed team.
  • Experience driving a GTM and crafting high quality assets.
  • Be a spokesperson for product capabilities and Elastic at large for internal and external audiences - including webinars, trainings, and analyst briefings.
  • Excellent spoken and written communication skills.
Responsibilities
  • Act as a technical product marketing lead for the Elasticsearch Platform, and take ownership of the strategy to drive awareness and market penetration of key capabilities.
  • Serve as an internal authority on the developer persona.
  • Craft compelling, technical and differentiated outbound product messaging and content (like blogs, videos, tutorials, web pages, webinars that resonate with developers).
  • Enable the field on our solutions, through training and content (eg. pitch decks and playbooks).
  • Build and implement plans to reach and champion relationships with our developer and technology partner ecosystem.
  • Plan and implement product launches (with operational marketing teams), including crafting launch materials and content to support and coordinate with team members.
  • Build a positive partnership with peers in Product Management, Engineering and Community to optimally launch new features and products and engage with users.
  • Attend and present at Elastic events, third party trade shows and other events to help showcase our products to technical audiences.

Elastic offers search-powered solutions that enable businesses to search, analyze, and visualize data in real-time. Its primary product, Elasticsearch, is a versatile search engine that can be deployed in the cloud or on-premises, helping organizations manage large data volumes effectively. Unlike its competitors, Elastic provides flexible deployment options and orchestration subscriptions for centralized management, along with consulting and training services. The company's goal is to empower organizations to leverage their data for better decision-making and operational efficiency.

Company Stage

IPO

Total Funding

$157.6M

Headquarters

Mountain View, California

Founded

2012

Growth & Insights
Headcount

6 month growth

0%

1 year growth

2%

2 year growth

-1%
Simplify Jobs

Simplify's Take

What believers are saying

  • Collaboration with Microsoft enhances AI capabilities and attracts enterprise clients.
  • Partnership with vTech Solution expands market reach in the public sector.
  • Launch of Search AI Lake strengthens Elastic's position in AI and machine learning.

What critics are saying

  • Recent Kibana vulnerability highlights potential security risks in Elastic's tools.
  • Dependency on third-party integrations poses risks if partnerships face disruptions.
  • Expansion into AI may face challenges from established competitors in the market.

What makes Elastic unique

  • Elastic offers a comprehensive suite of search-powered solutions for diverse industries.
  • Elastic's AI-optimized architecture supports low-latency and native vector database capabilities.
  • Elastic's subscription-based model provides steady revenue from diverse deployment options.

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Benefits

Fully paid health coverage for you and your family

Flexible location and schedule for most roles.

Generous number of vacation days each year

20+ additional shut it down days

Minimum of 16 weeks of parental leave, plus generous family formation benefits.

40 hours each year to use toward volunteering

Double your charitable giving

INACTIVE