Marketing Operations Specialist
Posted on 7/29/2022
INACTIVE
Locations
El Segundo, CA, USA
Experience Level
Entry
Junior
Mid
Senior
Expert
Desired Skills
Asana
Data Analysis
Hubspot
JIRA
Management
Marketing
Salesforce
Requirements
- 3+ years of relevant experience in a B2B Marketing Operations role
- Strong communication skills to effectively disseminate priorities and strategy to different functions across the company
- Experience in project management tools like Monday, Asana, Jira, etc
- HubSpot, Marketo, or equivalent marketing platform expertise (admin experience required)
- Familiarity with Salesforce, BI Tools, lead routing, and ABX platforms strongly preferred
- Strong project management and organizational skills, with the ability to take ownership of managed initiatives
- Strong analytical skills and technical capability with an innate desire to improve processes
- Ability to adapt in high-growth, innovative, and fast-paced environments
- Ambitious self-starter and team player who's comfortable with ambiguity
- A team-player mindset. You're always looking out for others and believe that everyone should be aligned with the vision of the company
- Expert knowledge of Google Workspace, especially Slides and Docs
Responsibilities
- Implement tools and processes that allow the marketing team to operate efficiently and effectively and achieve our team's and company's strategic goals at scale
- Build and maintain the marketing technology stack, with a focus on constant optimization and improvement to meet the needs of the company
- Implement effective and efficient campaign tracking, lead management, and analytics models and processes
- Manage technical aspects of key marketing systems (marketing automation, CRM, intent platforms, chatbot, etc.) used to generate, distribute, and report on leads
- Own vendor relationships for all tools in the marketing tech stack, external marketing operations consultants and agencies, and champion all initiatives involving marketing technology
- Maintain a clean database and ensure full compliance with security and privacy requirements for data and access reviews
- Create and maintain metrics dashboard on marketing effectiveness, ROI, and business/pipeline impact
- Develop operational processes for the marketing operations function and implement processes for handling new projects and requests
Desired Qualifications
- Experience within edtech and/or marketing directly to K-12 district decision-makers and influencers is a plus. Background as a classroom educator and/or school administrator is a bonus
Engaging digital learning
Company Overview
GoGuardian envisions a future where all learners are ready and inspired to solve the world's greatest challenges, and that vision helps drive their decisions — from product design to their thoughtful approach to student privacy and data protection.
Benefits
- Health insurance
- GoGuardian covers 90% for you (100% HMO) and 50% for your dependents.
- Retirement savings account
- A robust 401(k) retirement savings plan with company match.
- Time off
- GoGuardian offers a comprehensive time-off package, including flexible time off, sick time, 13 company holidays, quarterly wellness days, and a paid year-end holiday break.
- Employee assistance program
- 24 hours and 7 days a week, free confidential services include personal coaching, counseling, self-care apps, and much more!
- Employee stock option
- An option to purchase a number of shares of the GoGuardian stock.
- Company-supported growth
- Never stop learning with our annual learning growth fund program.
- Parental leave
- Paid parental leave for up to 14 weeks.
- Short & long-term disability
- Company paid short and long-term disability.
- Fertility & adoption reimbursement
- A fertility and adoption program to help you support your family needs.
- Guided yoga & meditation classes
- Relax, recharge, and refresh with weekly yoga classes and guided meditation.
Company Core Values
- Customer experience first
- Engage with courage
- Debate then decide
- Experiment and learn
- Commit with accountability