Product Marketing Manager 1

About the Role

At Uber, we’re committed to building a sustainable platform that contributes positively to the environment and the communities in which we operate. As a product marketing manager focused on sustainability, you’ll help be the voice that champions sustainability in everything we do as a company and play a leadership role in building and bringing sustainability products to market across the globe that contribute to our commitment to be a zero-emissions platform by 2040.

Working hand-in-hand with cross-functional partners across Policy, Communications, Product, Operations, and Marketing, you’ll have the opportunity to build, develop, and scale comprehensive marketing strategies that scale globally. You’ll be empowered to champion, build, and manage strategic initiatives that are core to specific local opportunities and needs, all related to our commitment to building a sustainable mobility and delivery platform.

What You'll Do

• Own audience insights - Synthesize consumer insights and industry perspectives on key aspects of sustainability; identify and prioritize sustainability needs of specific audience segments for marketing campaigns that drive awareness of our sustainability commitment and products that contribute positively to a clean environment.
• Help to shape the product team's roadmap, developing the global narrative for Uber’s commitment to sustainability, as well as the positioning, messaging, and go-to-market strategies for new products geared towards earners, riders, eaters, and merchants all over the world.
• Develop marketing campaigns and strategies to electrify vehicles and support the transition of earners and fleets to EVs aligned with our sustainability goals.
• Drive marketing development - Oversee the creation of sustainability marketing awareness campaigns that span the globe, guiding the development of creative and engaging content that our earners and consumers need and want. You will partner with a high-performing cross-functional team that includes counterparts in Product Management, Marketing, Product Design, Data Science, Engineering, Research, Operations, and Comms to meet shared objectives and key results.
• Measure for impact - Working with product and marketing channels, test, iterate, and measure the impact campaigns have on awareness and adjust accordingly to optimize for results and KPIs.
• Evangelize new ideas - Work with Product, PR, Policy, and Ops teams to champion sustainability marketing initiatives and partnerships. Lead effective conversations with cross-functional alignment to build support.
• Make a difference - Passion for creating empathetic, inspiring, and innovative marketing that strives for ambitious social impact. Partner with Social Impact to maximize benefits to our customers.
• Champion the voice of the customer and collaborate with cross-functional teams to deliver a seamless and user-centered experience.

Basic Qualifications

• 5+ years of experience in consumer marketing, ideally with experience in sustainability, trust, or social impact marketing.
• 2+ years of consumer product marketing experience
• Passion for sustainability: You have a passion for sustainability and want to be a part of building a future that benefits humankind and our planet.
• Bachelor's degree

Preferred Qualifications

• Penchant for data: You just go get the data you need and can whip it into an insightful story with no help. You know how to leverage data to make decisions and drive growth.
• Top-notch at market research: You're a truth-seeking missile. You know your market, customers, and competition better than anyone, and you integrate this information into your growth strategies.
• Master storyteller: You can craft a compelling narrative across different channels - you know how to match the message to the medium.
• A "builder" personality: You're biased toward action, a great collaborator across functions, internally and externally, and a master disambiguator/simplifier. You never stop pushing towards clarity and delivery.
• A messaging maestro: Incredible at articulating the essence of products and the value they create. You can make the most complex products incredibly simple for consumers to understand. You can develop a strong messaging hierarchy and an effective content strategy. You shine at copywriting.
• Grittiness: You never hesitate to roll up your sleeves and tackle something hands-on, you persevere when others fall away.
• History of success: A demonstrated history of quickly, yet strategically, making an impact via tailored marketing approaches and experience successfully launching products with compelling and strategic marketing campaigns.
• Excellent project management skills with a keen attention to detail.
• An awesome and optimistic attitude. We work hard and have a good time doing it.
• Prior experience in sustainability, trust, or social impact marketing.
• Influential with great communication skills
• Experience in planning, setting metrics, and roadmap development
• MBA or Master's degree is a plus
• International experience is a plus

For New York, NY-based roles: The base salary range for this role is USD$135,000 per year - USD$150,000 per year.

For San Francisco, CA-based roles: The base salary range for this role is USD$135,000 per year - USD$150,000 per year.

For all US locations, you will be eligible to participate in Uber's bonus program, and may be offered an equity award & other types of comp. You will also be eligible for various benefits. More details can be found at the following link https://www.uber.com/careers/benefits.

Uber's mission is to reimagine the way the world moves for the better. Here, bold ideas create real-world impact, challenges drive growth, and speed fuels progress. What moves us, moves the world - let's move it forward, together.

Uber is proud to be an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you have a disability or special need that requires accommodation, please let us know by completing this form.

Offices continue to be central to collaboration and Uber’s cultural identity. Unless formally approved to work fully remotely, Uber expects employees to spend at least half of their work time in their assigned office. For certain roles, such as those based at green-light hubs, employees are expected to be in-office for 100% of their time. Please speak with your recruiter to better understand in-office expectations for this role.