Full-Time

Senior Digital & Social Marketing Manager

Posted on 9/5/2024

Center

Center

51-200 employees

Corporate card and expense management solution

Data & Analytics
Fintech

Compensation Overview

$125k - $145kAnnually

+ Stock Option Grants

Senior, Expert

Remote in USA

Category
Brand & Creative Marketing
General Marketing
Growth Marketing
Growth & Marketing
Required Skills
Sales
Marketing
Requirements
  • Minimum 5 years of SaaS marketing experience with a focus on content, brand, demand generation, digital or social marketing; agency experience a plus
  • Minimum 3 years of experience in B2B content development specifically, working with writers and designers to develop and execute campaigns that perform; experience designing/executing integrated efforts across channels preferred
  • Minimum 2 years of experience managing social media channels, including some level of experience executing influencer programs
  • Experience bringing robust brand campaigns to life through social executions, demonstrating deep understanding of platform nuances including organic and paid tactics
  • Strong drive to relentlessly improve and iterate on live tactics to ensure continuous optimization of efforts
  • Proven track record of developing and executing programs that meaningfully contribute to awareness and pipeline growth
  • Passion for blending creative development with data-driven strategies to craft performant marketing campaigns
  • Adept at ideation and creative concepting, comfortable with leading brainstorms and inspiring creative collaboration
  • Experience developing B2B copy; writing or leading writers to develop clear, concise, and engaging content for ads, emails, web, and opt-in automations
  • Exceptional at building cross-functional relationships; you've worked closely and successfully with writers and designers, as well as product, ops, and sales teams
  • Exceptional attention to detail including proofreading skills
Responsibilities
  • Ideate and drive development of campaigns and creative for initiatives across channels to drive awareness and interest (paid advertising, organic and paid search, content marketing, etc.)
  • Lead organic social strategy, including planning, execution, and amplification to grow following, engage audiences, and increase industry share of voice through high-quality, on-brand content
  • Drive influencer strategy in collaboration with creative, brand, and content teams to achieve customer growth and engagement goals
  • Develop influencer programs that engage and capture our audiences where they go to be entertained and educated; driving conversions and subscriber interest across nurture channels (newsletter, Pardot, YouTube, etc.).
  • Collaborate with content and creative teams to develop assets that support demand generation initiatives; evaluate and test new channels. Define and establish capabilities to grow community engagement at scale.
  • Partner with growth marketing to optimize campaign success based on performance metrics within each program
  • Play a pivotal role in developing core Center assets that support awareness goals, educate on the problem space, and drive interest and engagement among target audiences

Center provides a corporate card and expense management solution aimed at helping businesses manage employee spending more efficiently. The CenterCard Mastercard captures spending in real-time and automates the entire expense process, making it easier for companies to handle their finances. This system saves time during month-end close and enhances compliance by eliminating the need to track down receipts. Unlike many competitors, Center offers a seamless implementation process at no cost to clients, ensuring a smooth transition to their system. The goal of Center is to empower businesses with real-time data to make informed decisions and streamline their expense management.

Company Stage

Series C

Total Funding

$97.3M

Headquarters

Bellevue, Washington

Founded

2017

Growth & Insights
Headcount

6 month growth

1%

1 year growth

0%

2 year growth

2%
Simplify Jobs

Simplify's Take

What believers are saying

  • Recent $30M Series C funding boosts Center's growth and market expansion potential.
  • Integration with Spotnana enhances travel and expense offerings for midmarket businesses.
  • Appointment of Amy Padgett strengthens Center's travel ecosystem and strategic direction.

What critics are saying

  • Increased competition from Uber for Business may impact Center's market share.
  • AI-powered assistants could disrupt traditional expense management, requiring rapid innovation.
  • Partnership with TROOP and Direct Travel may strain Center's integration resources.

What makes Center unique

  • Center combines corporate card with automated expense management for seamless spending oversight.
  • Real-time data insights help businesses make informed financial decisions quickly.
  • Easy implementation ensures a smooth rollout, enhancing user experience and adoption.

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Benefits

Health Insurance

Unlimited Paid Time Off

401(k) Retirement Plan

Stock Options

INACTIVE