Full-Time

Head of Product Marketing

Performance

Confirmed live in the last 24 hours

Pison

Pison

51-200 employees

AI-driven wearables for cognitive enhancement

No salary listed

Mid, Senior

Boston, MA, USA

Category
Product Management
Product
Required Skills
Market Research
Data Science
Requirements
  • Strong understanding of product marketing strategies for SaaS products.
  • Strong understanding of product marketing frameworks such as those from Pragmatic Marketing or Forester/Sirius Decisions.
  • Exceptional leadership and team management skills.
  • Excellent communication, presentation, and interpersonal skills.
  • Strong analytical and strategic thinking abilities.
  • Ability to work effectively with cross-functional teams and manage stakeholder expectations.
  • Experience with health and fitness wearables, and AI is a plus.
  • 2-5 years experience in Product Marketing
  • Proven experience leading a Product Marketing team or similar role, with a focus on performance optimization.
  • Bachelor's degree in Marketing, Business, Data Science, or a related field; MBA or advanced degree preferred.
  • A successful track record of introducing new products, including category-creating products.
  • Demonstrated success in developing and executing data-driven go-to-market strategies and performance improvement initiatives.
  • Experience in a high-growth technology company or startup environment is highly desirable.
Responsibilities
  • Develop and implement the go-to-marketing strategies for our products to increase adoption of our products, user engagement, and user satisfaction.
  • Create and optimize product messaging and positioning to differentiate our products.
  • Define and optimize our product launch process, including the coordination of internal teams and external partners. Lead our product pricing efforts to ensure we maximize revenue.
  • Conceive and create content to help attract and educate prospects, including sales collateral, sales presentations, blog entries, white papers, videos, and webinars.
  • Work with our Sales and Marketing teams to design and execute marketing campaigns aimed at driving product adoption, retention, and user satisfaction.
  • Conduct competitive analysis and market research to stay ahead of industry trends and adjust strategies accordingly.
  • Collect and analyze information about our sales process efficiency and how well our products are received by target customer segments. Provide feedback to the Product Management, Marketing, and Sales teams to improve our products and processes.
  • Collaborate with our Product Management team to develop tools, content, and training to educate and empower sales teams to effectively sell our products.
  • Mentor and lead a team of Product Marketing professionals, fostering a culture of innovation and data-driven decision-making.
  • Represent Pison at industry events, conferences, trade shows, and webinars to promote our products and enhance brand awareness.
Desired Qualifications
  • Experience with health and fitness wearables, and AI is a plus.

Pison focuses on enhancing cognitive performance through AI-infused applications and wearable devices. Their products monitor mental acuity and are tailored for a variety of users, including athletes, students, professionals, pilots, and heavy equipment operators. The wearable technology and app work together to provide real-time cognitive assessments, helping users optimize their mental capabilities. Unlike competitors, Pison not only targets individuals with disabilities but also aims to unlock the potential of a wider audience by utilizing advanced neural sensing technology. The company's goal is to assist users in achieving peak cognitive performance and to solve real-world challenges by leveraging the power of the mind.

Company Size

51-200

Company Stage

Grant

Total Funding

$7.6M

Headquarters

Boston, Massachusetts

Founded

2016

Simplify Jobs

Simplify's Take

What believers are saying

  • AR industry growth enhances user interaction through gesture recognition.
  • Drone industry expansion increases demand for advanced control systems.
  • Military investment in wearable tech aligns with Pison's human capability focus.

What critics are saying

  • Competitors like Control Labs are developing similar neural interface technologies.
  • AR industry shift towards integrated solutions may overshadow smaller players.
  • Increased regulatory scrutiny in the drone industry could impact market expansion.

What makes Pison unique

  • Pison combines hardware, software, and UX for AR and drone industries.
  • Partners include Special Forces, Air Force, MIT, and NASA, enhancing credibility.
  • Focus on optimizing human capability through gesture control sets Pison apart.

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Benefits

Flexible Work Hours

Company News

ExtremeTech
Jan 16th, 2025
Timex to Make a Brain Health-Focused Wearable

By partnering with the neural technology firm Pison, Timex hopes to help watch users monitor their brain health via their wrists.

Sleep Review
Jan 14th, 2025
Timex to Integrate Sensor for Neurocognitive Sleep Tracking into Select Smartwatches

Sensor Miniaturization and Collaboration: Pison collaborated with STMicroelectronics to reduce sensor size and cost, making it compatible with consumer wearables and integrated into Qualcomm's Snapdragon W5 platform.

Pulse 2.0
Jan 9th, 2025
Pison: AI-Based Neural Sensor Company Raises Funding From Samsung Ventures

Pison, an AI-based neural sensor company for cognitive health, wellness, and gesture control, announced an equity investment from Samsung Ventures.

Business Wire
Jan 8th, 2025
Pison Announces Investment from Samsung Ventures, Strengthening Strategic Presence in Consumer Wearables for Neurocognitive Performance

Samsung Ventures invests in Pison, highlighting dedication to future healthcare tech and Pison’s neurocognitive assessment tech & market potential.

Finsmes
Jan 7th, 2025
Pison Receives Investment from Samsung Ventures

Pison receives investment from Samsung Ventures.