Media Supervisor
Posted on 11/9/2023
Critical Mass

1,001-5,000 employees

Digital experience design agency
Company Overview
Critical Mass was founded when a design visionary and a successful entrepreneur came together with a focus on digital experiences in a rapidly evolving space. Critical Mass has helped global brands reimagine digital and transform their businesses though strategic consulting, innovative creative ideas and cutting-edge technology thinking.
Data & Analytics
Consumer Software
Real Estate

Company Stage


Total Funding





Calgary, Canada

Growth & Insights

6 month growth


1 year growth


2 year growth

New York, NY, USA
Experience Level
Desired Skills
Google AdWords
Growth & Marketing
  • 5+ years experience as a digital media associate/trafficker
  • Full knowledge of Google Campaign Manager trafficking and reporting, DFP knowledge a plus
  • Previous experience with eMarketer, Nielsen ComScore, Mintel, Forrester, etc
  • Familiarity with Google ad products –bonus points if you’re familiar with Google AdWords
  • Detailed understanding of digital media and the digital landscape
  • Thorough knowledge of standard and rich media ad trafficking software for display, video, mobile and other emerging channels
  • Familiarity with and passion for digital media
  • Strong interpersonal, written and verbal communication skills
  • Ability to multi-task and meet deadlines while paying attention to details
  • Ability to work effectively across multi-functional groups or geographic offices
  • Good project management, planning and organizational skills
  • Ability to work independently, yet seek help when needed
  • Proficient in MS Office, specifically Excel
  • Independent and able to work with minimal supervision while maintaining focus and productivity
  • Flexible and able to quickly adapt to new situations
  • Ability to delegate and train junior team members
  • Coordinate and oversee the management, trafficking, optimization and reporting of all campaign initiatives
  • Manage the billing team and provide final approval on all billing needs
  • Oversee and approve all media campaign set-up and execution, including working with other internal teams and clients to secure deliverables
  • Provide strategic insights and optimizations for all client reports
  • Research and prepare new information for paid media plans, RFPs, and presentations
  • Evaluate, build and maintain relationships in the display and emerging media community
  • Stay up-to-date on and advise the Media team on the latest trends in interactive marketing / media and developments
  • Lead the development of “Point of View” (POV) documents on new trends or special opportunities
  • Evaluate client needs and escalate needs or issues as they arrive to leadership
  • Drive audience insights and channel strategy
  • Sell in media initiatives to client
  • Integrate with neighboring disciplines (MKS, Strategy, Creative) on overall campaign direction
Desired Qualifications
  • Experience in OOH, Print, TV, and Paid Search
  • Ability to work from an office a minimum of 4 days a week
  • Strengthen opportunity for continuous learning
  • Improve collaboration and team relationships
  • Increase employee engagement