Full-Time
Digital Marketing Manager
Posted on 5/9/2026
alliantgroup
1,001-5,000 employees
R&D tax credits and incentive consulting
No salary listed
Houston, TX, USA
In Person
 Growth & Marketing (1) |
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- Bachelor’s degree required (preferred in marketing or a related field)
- Proven success implementing and improving PPC campaigns for conversions
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns
- Expert level experience in setting up and optimizing Google Adwords campaigns
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate
- Experience in optimizing landing pages and user funnels
- Experience with A/B and multivariate experiments
- Expert level knowledge of website analytics tools (e.g., Google Analytics)
- Working knowledge of HTML, CSS, and JavaScript development and constraints
- Strong analytical skills and data-driven thinking
- Up to date with the latest trends and best practices in online marketing and measurement
- Excellent written, verbal, and presentation skills
- High sense of urgency with the ability to meet deadlines and changing priorities
- Receptiveness to performance feedback within a team environment is essential
- Candidate must reside or relocate to Houston, TX
- Implement, monitor, and improve PPC campaigns
- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising to increase in-bound leads
- Work with social media team to design, build and maintain our social media presence through paid promotions
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies with internal teams
- Plan, execute, and measure experiments and conversion tests
- Collaborate with internal teams to create landing pages and optimize user experience
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Instrument conversion points and optimize user funnels
- Collaborate with agencies and other vendor partners
- Evaluate emerging technologies; provide thought leadership and perspective for adoption where appropriate
- 5+ years’ experience in digital marketing – B2B experience preferred
alliantgroup provides tax and management consulting services to help small and mid-sized businesses identify and claim government tax credits, such as the Research and Development (R&D) Tax Credit. To do this, a multidisciplinary team of engineers, scientists, and tax attorneys uses proprietary AI tools to analyze a company's projects, document qualifying activities, and manage the entire filing process. Unlike many competitors, the firm employs former IRS commissioners and technical experts to provide audit defense and partners directly with CPA firms to offer specialized knowledge. The firm's goal is to ensure that smaller businesses have the same access to financial incentives as large corporations to help them reinvest in their growth and operations.
Company Size
1,001-5,000
Company Stage
N/A
Total Funding
N/A
Headquarters
Houston, Texas
Founded
2001
Simplify's Take
What believers are saying
- $297.8 million revenue reflects strong CPA partnership growth.
- Assisted 27,000 businesses claiming over $16 billion in credits.
- Hyderabad expansion creates 9,000 jobs in BFSI sector.
What critics are saying
- IRS moratorium blocks ERC claims, diverting revenue to R&D.
- Engineered Tax Services undercuts with lower fees, eroding clients.
- Congressional repeal in 2026 eliminates R&D credit funding.
What makes alliantgroup unique
- Partners with CPA firms to claim R&D tax credits for SMBs.
- Employs 2,000 experts including tax attorneys and engineers.
- Deploys proprietary alliant AI for accurate incentive claims.
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Benefits
Health Insurance
401(k) Retirement Plan
PTO
company provided life insurance and disability
onsite gym and group fitness classes
paid covered parking
Daily allowance for onsite café and Starbucks
Company News
"I'm deeply proud to be joining alliant's Strategic Advisory Board and doing my part to grow what is already an impressive business. This is such a unique organization, but what attracted me was the steadfast commitment to American businesses and people." - Danny Werfel
Join us in returning to NYC on June 5th to collaborate with executive leaders in exploring comprehensive methods for auditing AI models regarding bias, performance, and ethical compliance across diverse organizations. Find out how you can attend here. In an age that celebrates lightning-fast technological advancement, organizational data management continues to fall short. Yes, we have moved through the data warehouse, big data, data lake and now even lake house phases, yet none of this infrastructure is moving the needle far enough.In most organizations, the laborious and error-prone task of keying in data is still prevalent. Data remains disconnected throughout departments, the quality of data is often under scrutiny and employees at all levels of the organization struggle to access insights from the information they do receive. Now, the next big thing — AI — is already here and everyone is trying to move on without having solved their data issues. Maybe you haven’t been keeping up, but data enforces AI, and all your data problems will stop you from using AI to stay competitive
The gavel has finally been passed to a permanent speaker in the House of Representatives. Time will . [+] tell how much progress can be made on the backlog of important legislative actions including the Farm Bill Getty ImagesThe House of Representatives was without a Speaker for 21 days, and so there is now a significant backlog of legislative business left to be addressed.It is not yet clear how much can be accomplished given the atmosphere of intra- and inter-party conflict that still prevails. The Farm Bill is one of the many pieces of standard congressional business that has been on hold, but when the funding of the entire government needs to be at least extended, and when responses are required for multiple international conflicts, it seems likely that there could be delays.For decades the Farm Bill has been an omnibus package of laws about new and existing agriculture or nutrition programs (e.g. SNAP). If congress is not able to draft and pass a new Farm Bill before the end of the year, they may instead pass an extension of the current bill and deal with it in 2024
"I am staunchly pro-SMB because the tax code exists to make U.S. businesses more competitive. I'm thrilled I can continue to educate them on not only what incentives they need to be claiming, but also how to claim them properly under the Service's standards," said Guillot. .
alliantgroup Vice Chairman and Former IRS Commissioner, Mark Everson Statement on Today's IRS Announcement on ERC: At alliantgroup we have helped thousands of taxpayers claim this important benefit. That said, we have also screened out thousands of potential claimants who don't qualify for the Employee Retention Credit. In too many instances other so-called experts have then stepped in and assisted them in securing monies from the government under the flimsiest of justifications. This dynamic is damaging the tax community. alliantgroup fully supports the moratorium on processing new claims announced by Commissioner Werfel.HOUSTON, Sept. 14, 2023 /PRNewswire-PRWeb/ -- alliantgroup Vice Chairman and Former IRS Commissioner, Mark Everson Statement on Today's IRS Announcement on ERC:At alliantgroup we have helped thousands of taxpayers claim this important benefit