Analyst Relations Director
Posted on 9/6/2023

501-1,000 employees

Customer engagement platform for marketing
Company Overview
Braze is committed to setting new standards in customer engagement. The company provides multi-channel marketing automations for companies to better engage with their customers.
New York, NY, USA
Experience Level
Desired Skills
Business Strategy
Business & Strategy
Sales & Account Management
  • Comfort with technology concepts and a general knowledge of the customer engagement space
  • Ability to articulate product, company direction and vision
  • Proven organizational skills with an ability to manage multiple, complex tasks and projects concurrently
  • Strong written and oral communications skills, with an emphasis on storytelling and presentation skills
  • Ability to establish effective working relationships with all levels, including senior executives, within Braze and the analyst community
  • Ability to understand and operate in a technological environment with organizational complexity
  • Ability to work independently and effectively collaborate with all cross-organizational functions
  • High-energy, enthusiastic team-player a plus
  • Excellent communication skills, including the ability to simplify the complex, bringing clear insights and action plans to all stakeholders and the executive leadership team
  • Strong sense of ownership to drive key business metrics and company growth
  • Ability to navigate and network and lead by influence across departments to build consensus around critical initiatives with a bias towards action
  • Experience coordinating, directing, and guiding the work of teams within a high-growth organization
  • Self-starter with an entrepreneurial mentality with experience working on complex, ambiguous projects across multiple teams. Creative approach to new ideas, experimentation with new initiatives that fuel growth
  • Devise strategic plans designed to help Braze have greater influence and more positive recognition within the analyst community
  • Build and maintain proactive, positive relationships with key analysts through a consistent cadence of engagements
  • Facilitate all analyst engagements-including inquiry calls, vendor briefings, advisory sessions, and speaking engagements-from scheduling to moderating to distributing insights
  • Proactively communicate relevant news and company developments to the analyst community
  • Develop executive briefing & product demo materials
  • Complete questionnaires/surveys
  • Educate internal audience of services available by sharing recent research, notes, and internal request forms
  • Provide analyst support and validation for internal strategies and plans
  • Monitor, analyze, and synthesize analyst research and distribute insights internally to support our positioning, product, and business strategy
  • Collaborate across departments, leveraging support from stakeholders in Content, Communications, Demand Generation, Design, Product, Solutions Consulting, Sales, Learning & Development, Industry Solutions, and more
  • Help generate reviews for online communities like Gartner Peer Insights and G2 by work closely with Customer Marketing to ensure we are influencing peer-to-peer communities as well as the traditional analysts
  • Oversee budget and recommendations for analyst contracts
Desired Qualifications
  • Minimum 7 years experience at a B2B technology company, ideally in product marketing and/or a client-facing role. Previous analyst relations experience with a technology company is a plus