Partner Marketing Manager
Posted on 2/29/2024
INACTIVE
Cohere

501-1,000 employees

Natural language processing software
Company Overview
Cohere's mission is to build machines that understand the world, and to make them safely accessible to all.
AI & Machine Learning
Crypto & Web3
Financial Services
Education
B2B

Company Stage

Series C

Total Funding

$440M

Founded

2019

Headquarters

Toronto, Canada

Growth & Insights
Headcount

6 month growth

40%

1 year growth

219%

2 year growth

730%
Locations
San Francisco, CA, USA
Experience Level
Entry
Junior
Mid
Senior
Expert
Desired Skills
Marketing
CategoriesNew
General Marketing
Growth Marketing
Growth & Marketing
Requirements
  • - 5+years of experience in a marketing role for a B2B/enterprise company
  • - Proven experience developing successful marketing plans for B2B Tech or Saas alongside a partner.
  • - A track-record having led successful data-driven multifaceted campaigns, from ideation to content creation to promotion.
  • - Adept at building and maintaining lasting relationships, both internally with stakeholders in all departments and with external partners
  • - Ability to translate complex technology concepts into compelling value-driven customer narratives and experience reviewing and editing creative.
  • - Demonstrated curiosity in the AI space, with experience leveraging the tools for your own processes and creative development.
Responsibilities
  • Partnership Marketing Management: Build relationships with key stakeholders and develop activations, programs and thought leadership opportunities that engage Partners.
  • Campaign & Program Development & Execution: Collaborate with product teams to create tentpole moments. Plan and execute marketing campaigns targeted at Partners, including product launches, hackathons, and technical conferences.
  • Operations: Lead in creating an efficient partner marketing program to ensure we are optimizing a lean team and scaling efforts across our partners.
  • Partner Enablement: Build and nurture relationships with Partners at partner organizations and enterprises, both online and offline, to deliver content and experiences that educate, incite and empower sellers and their customers to use Cohere.
  • Content Creation: Develop compelling and relevant content, including case studies, blog posts, technical articles, tutorials, videos, podcasts and webinars, to educate and inspire Partners. Create marketing campaigns that extend the reach of LLMU to enterprise Partners.
  • Advocacy Programs: Develop and manage Partner advocacy programs to build a strong network of Partner advocates and evangelists.
  • Metrics and Analysis: Monitor and analyze KPIs to measure the effectiveness of Partner marketing efforts, and make data-driven recommendations for improvement.