Full-Time

Copywriter

Royal Caribbean Group

Royal Caribbean Group

10,001+ employees

Cruise vacation company operating multiple brands

No salary listed

No H1B Sponsorship

Miami, FL, USA

In Person

Category
Content & Writing (1)
Required Skills
Adobe InDesign
SEO
Word/Pages/Docs
PowerPoint/Keynote/Slides
Requirements
  • Minimum of BA in English, Journalism, Advertising, Marketing or related field.
  • Excellent copywriting, editing, and proofreading skills.
  • Knowledge of English grammar and punctuation.
  • Meticulous attention to detail; clear and concise communication; deadline driven.
  • Familiarity with print and online media. Proficiency in presenting work.
  • Knowledge of web writing and SEO best practices a plus.
  • Software experience in Mac applications, including Word and PowerPoint.
  • Working knowledge of visual design programs such as InDesign considered a plus.
Responsibilities
  • Partner with key stakeholders in client areas to devise and drive business strategies through creative work.
  • Assist the Lead role in maintaining creative consistency across all media channels as needed.
  • Concept and write ads, flyers, direct mail, and other forms of print collateral, as well as digital media, including web banners and email, special projects, and other materials for consumer and trade media.
  • Partner with other department creatives to create and present conceptual options to deliver on strategic and business needs.
  • Drive brand consistency through ongoing implementation of brand guidelines for copy.
  • Ensure timely completion of projects while collaborating with the design team.
  • Review final work for quality assurance before submitting for approval to Copy Manager.
  • Ensure all copy follows legal guidance, including laws governing registered and trademarked symbols, country of origin, offer communications, etc.
  • Timely review of all creative work to be presented for review and approval.
  • Performs other duties as required. This job description in no way states or implies that these are the only duties to be performed by the employee occupying this position. Employees will be required to perform any other job-related duties assigned by their supervisor or management.
Royal Caribbean Group

Royal Caribbean Group

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Royal Caribbean Group operates multiple cruise brands, including Royal Caribbean International, Celebrity Cruises, and Silversea Cruises, and owns half of joint ventures that run TUI Cruises and Hapag-Lloyd Cruises. Guests book voyages on ships that sail to destinations worldwide, with cabins, dining, activities, entertainment, and shore excursions shaping the experience. The company differentiates itself with a global, multi-brand fleet, joint venture partnerships, and a strong commitment to ethics, diversity, and responsible operations. Its goal is to deliver the best vacation experiences while sailing safely, protecting the oceans, and acting with integrity for guests, employees, and communities.

Company Size

10,001+

Company Stage

IPO

Headquarters

Miami, Florida

Founded

1969

Simplify Jobs

Simplify's Take

What believers are saying

  • Q1 2026 revenue hits $4.5B, up 11%, with 2.5M guests and 12% capacity growth.
  • 90% digital adoption pre-books over half onboard revenue for optimized yields.
  • Perfect Day Mexico launches late 2027, expanding high-margin private destinations.

What critics are saying

  • $1.3B fuel headwind at $89/barrel cuts 2026 EPS by $0.62 despite 59% hedging.
  • Middle East tensions disrupt Mediterranean itineraries and spike air costs 40%.
  • Carnival's 50% earnings growth through 2029 erodes Royal Caribbean's pricing power.

What makes Royal Caribbean Group unique

  • Royal Caribbean achieves 109% load factor in Q1 2026 versus Carnival's lower margins.
  • Tri-branded Royal ONE Visa with Bank of America links rewards across three brands.
  • Perfecta program drives 20% CAGR EPS growth through 2027 via premium positioning.

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Benefits

Hybrid Work Options

Company News

Yahoo Finance
Apr 6th, 2026
Royal Caribbean launches tri-branded credit cards with Bank of America across three cruise lines

Royal Caribbean Group has launched Royal ONE and Royal ONE Plus Visa Signature credit cards with Bank of America, allowing guests to earn and redeem rewards across Royal Caribbean, Celebrity Cruises and Silversea. The tri-branded programme links everyday spending to cruise savings and onboard experiences across the company's three core brands. Royal Caribbean reported strong 2025 financial performance with $17.9 billion in revenue and $4.3 billion in net income. The loyalty programme complements the company's existing cash generation story rather than addressing fundamental business weaknesses. Whilst the cards strengthen Royal Caribbean's loyalty ecosystem, they are unlikely to materially shift near-term drivers independently. Booking trends, pricing and volatile fuel costs remain key catalysts and risks for investors.

Yahoo Finance
Apr 3rd, 2026
Royal Caribbean leads Carnival with 24% profit margin vs 11%, delivers superior long-term shareholder returns

Royal Caribbean has raised its edge over Carnival through superior profitability, despite trading at a higher valuation. Royal Caribbean posted a 24% profit margin last year, earning $4.3 billion in adjusted net income on $17.9 billion in revenue, with earnings rising 33% year-over-year to $15.64. Management projects 20% annualised earnings growth through 2027. Carnival's 11% profit margin lags behind, though the company expects adjusted earnings to rise 50% cumulatively from 2025 through 2029. Royal Caribbean's focus on the premium market supports stronger pricing and margins. The performance gap is reflected in stock returns: Royal Caribbean shares climbed 309% over three years, compared to Carnival's 142% gain. Royal Caribbean trades at 14 times forward earnings, whilst Carnival trades at 10 times.

Yahoo Finance
Mar 26th, 2026
Royal Caribbean shares flat despite record results amid Iran oil crisis

Royal Caribbean has raised $120 million in a Series C round led by Ribbit Capital, valuing the company at $1.45 billion. The second-largest cruise operator posted strong fourth-quarter results with revenue increasing 13.2% year over year to $4.26 billion, driven by passenger ticket demand and onboard sales. The company is expanding beyond cruises into land-based luxury experiences, including private island resorts. It operates properties like CocoCay and Royal Beach Club Paradise Island in the Bahamas, with a new resort planned for Vanuatu in October 2027. Despite robust demand, the stock has faced headwinds from macroeconomic concerns and rising oil prices, which have surged 54% year to date to $89 per barrel amid Middle East tensions.

Yahoo Finance
Mar 7th, 2026
Royal Caribbean down 10.6% on weaker 2026 guidance and Middle East fuel cost concerns

Royal Caribbean Cruises has fallen 10.6% following softer fiscal 2026 guidance and rising geopolitical concerns. Investors are worried about fuel costs, itinerary disruptions and travel demand as Middle East tensions escalate. Competitive pressure from rival Caribbean capacity expansion is also weighing on sentiment. The company's investment case depends on cruising's long-term appeal, newer ships' earnings power and management's ability to maintain pricing and margins. Recent moves include March 2026 beverage package changes and new 2027-2028 Caribbean itineraries, aimed at boosting guest spending. Royal Caribbean's current narrative projects $22.4 billion revenue and $5.9 billion earnings by 2028, requiring 9.2% yearly revenue growth. Some analysts had forecast revenue reaching $23.5 billion by 2028, though geopolitical risks now threaten these projections.

Yahoo Finance
Feb 27th, 2026
Royal Caribbean announces 10 new river cruise ships, expanding Celebrity fleet to 20 by 2031

Royal Caribbean has announced major expansion plans after exceeding its pre-pandemic performance levels. The cruise line generated $17.9 billion in total revenue for 2024 and served 9.4 million passengers, surpassing 2019 figures. CEO Jason Liberty revealed Celebrity Cruises will expand its river cruise fleet to 20 vessels by 2031, adding 10 new ships beyond the initially planned fleet. This marks Royal Caribbean Group's first entry into the river cruise market, with operations beginning in August 2027. The expansion will make Celebrity one of Europe's largest river cruise operators. Royal Caribbean also confirmed plans for a new Discovery Class ship series, featuring smaller vessels designed to access ports unavailable to the company's larger ships whilst replacing ageing fleet members.