Full-Time

Head of Marketing

Confirmed live in the last 24 hours

Apera AI

Apera AI

51-200 employees

AI-powered 3D vision systems for automation

Robotics & Automation
Industrial & Manufacturing
AI & Machine Learning

Senior, Expert

Vancouver, BC, Canada

Category
General Marketing
Growth Marketing
Growth & Marketing
Required Skills
Marketing
Data Analysis

You match the following Apera AI's candidate preferences

Employers are more likely to interview you if you match these preferences:

Degree
Experience
Requirements
  • 8+ years of marketing experience, including 3+ years in a leadership role, ideally in B2B tech or robotics.
  • Proven success in driving growth through strategic marketing initiatives, including a track record of marketing to enterprise-level companies.
  • Expertise in digital marketing, demand generation, and analytics tools.
  • Strong communication and storytelling skills.
  • Experience managing teams and budgets.
  • Passion for AI and robotics.
Responsibilities
  • Craft and implement a comprehensive marketing strategy to align with company objectives.
  • Establish and grow the company’s brand identity, positioning us as a thought leader in AI robotics.
  • Conduct market segmentation and analysis to identify target customer verticals and opportunities.
  • Develop and execute tailored marketing campaigns for specific industries and verticals.
  • Lead demand generation initiatives, leveraging digital campaigns, events, and partnerships.
  • Use data analysis to optimize marketing strategies and drive data-driven decision-making.
  • Manage and mentor a team fostering a collaborative and innovative culture.
  • Collaborate with cross-functional teams, including Product, Sales, and Engineering, to ensure strategic alignment.
Desired Qualifications
  • Startup experience preferred.

Apera AI specializes in automation through its advanced AI-powered vision systems. Their technology processes visual information at a speed of up to 2Hz, making it suitable for high-speed automation tasks. The 4D Vision Platform offers sub-millimeter pose estimation accuracy, enabling robots to accurately pick objects on the first attempt, which is essential for complex tasks like bin picking and assembly. Apera serves clients in manufacturing and logistics, focusing on enhancing productivity and reducing downtime through precise and flexible automation solutions. Unlike competitors, Apera's business model includes direct sales and partnerships, providing tailored solutions and ongoing support. The company's goal is to redefine automation standards by delivering high-speed and accurate vision technology to improve operational efficiency.

Company Size

51-200

Company Stage

N/A

Total Funding

$3.7M

Headquarters

Vancouver, Canada

Founded

2016

Simplify Jobs

Simplify's Take

What believers are saying

  • Growing demand for cobots requires advanced vision systems like Apera's.
  • AI-driven quality control systems in manufacturing boost demand for precise vision technology.
  • Rising interest in AI-powered vision systems for logistics automation enhances Apera's market potential.

What critics are saying

  • Emerging competitors like XYZ Robotics threaten Apera AI's market share.
  • Tech giants' advancements in machine learning could outpace Apera AI's technology.
  • Rapid technological changes may render Apera AI's current technology obsolete.

What makes Apera AI unique

  • Apera AI's 4D Vision offers sub-millimeter pose estimation accuracy.
  • Apera Vue is robot-agnostic, compatible with various popular robot brands.
  • Apera AI provides the fastest 3D vision systems with a cycle time of up to 2Hz.

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Benefits

Health Insurance

Dental Insurance

Vision Insurance

401(k) Retirement Plan

Stock Options

Flexible Work Hours

Professional Development Budget

Growth & Insights

Headcount

6 month growth

-1%

1 year growth

1%

2 year growth

1%