About Fora

Fora is the modern travel agency, redefining what it means to be a travel advisor in today’s world. We’re a next-generation platform that provides a comprehensive, business-in-a-box solution—combining cutting-edge technology, personalized training, a vibrant community, and exclusive industry partnerships—all designed to empower anyone with a passion for travel to turn that passion into a thriving business. Whether you're a travel enthusiast or an experienced professional, Fora equips you with everything needed to launch and scale a successful travel advisory business, making it the ultimate way to align work with your lifestyle.

At the heart of Fora is our mission: to enable 100,000 entrepreneurs to transform their love for travel into a fulfilling full-time or part-time career, offering unparalleled flexibility, autonomy, and support. We believe that everyone, from seasoned travel professionals to first-time entrepreneurs, can build a career that’s both profitable and aligned with their passions.

Our platform combines innovative technology with the human touch, offering:

Best-in-class training programs to help agents develop expert knowledge, no matter their starting point.
A powerful suite of tools for booking, client management, and marketing, ensuring agents can focus on delivering exceptional travel experiences.
Access to an engaged community of fellow advisors, fostering collaboration, support, and shared learning.
Exclusive partnerships with top travel brands, providing access to competitive rates, perks, and experiences that elevate advisors’ offerings.

Since our founding in 2021 by experienced travel entrepreneurs Henley Vazquez, Jake Peters, and Evan Frank, Fora has experienced rapid growth, expanding to a team of 130+ full-time employees based in downtown New York City. Earlier this year, we announced our $60 million Series B and C investment rounds, led by Thrive Capital and Insight Partners, with participation by previous investors including Forerunner and Heartcore Capital. This funding represents a vote of confidence in the enduring power of entrepreneurship, and secures our ability to build a category-defining travel brand. We have a vision for the future that leverages the best of humans and the best of technology to create the first truly unified platform for all travel needs - from staycation to the safari.

We're proud of the recognition we've received, including:

LinkedIn’s Top Startups List 2024
Fast Company’s Most Innovative Companies 2025 and 2023
Built In 2025 Best Places to Work
And several "top agency" awards from our fantastic partners including Virtuoso, IHG, Four Seasons, and more

Fora is a mission-driven company that believes in the power of entrepreneurship, community, and passion. As we continue to grow, we are looking for more talented and like-minded individuals to join our team - people who are excited about transforming the travel space and helping us scale our vision globally.

About The Role

We’re looking for a scrappy, entrepreneurial AI generalist to join our team and help bring early-stage AI ideas to life. This role is perfect for someone who thrives in ambiguity, moves quickly, and has a knack for finding creative ways to prototype and test AI solutions — often with limited resources. You’ll work across a range of experimental AI projects, across different business areas of the company from product to growth to finance, owning small initiatives end-to-end and collaborating with others.

This is not a traditional AI engineering or a straight product role. You won’t necessarily be writing production code, but you should understand how AI tools and workflows function. Whether you’ve led AI-focused hackathon teams, contributed to side projects, or worked closely with technical teams in a product or founder capacity, we’re looking for someone who’s excited to move fast, learn constantly, and explore what’s possible with today’s AI tooling.

Key Responsibilities

Lead fast-moving AI projects — from exploration and experimentation to prototyping and internal testing
Use no-code/low-code tools or partner with engineers to stand up AI-driven features and tools
Identify opportunities to apply AI creatively to existing product and business challenges
Stay up to date on the latest AI models, APIs, frameworks, and trends — and translate those into practical applications
Collaborate cross-functionally with product, engineering, design, and operations to explore new ideas
Set up and run lightweight tests or pilots to validate ideas quickly
Own documentation and internal communication around your projects and findings

Requirements

2+ years of experience in a technical-adjacent role such as product management, technical program management, or engineering – this could be practical experience gained during college
Strong interest in and exposure to the AI/ML landscape, including hands-on experience with AI projects (even if not in a formal role)
Proven ability to take initiative, self-direct, and execute on early-stage ideas
Track record of participating in hackathons, building side projects, or experimenting with emerging tech
Comfortable navigating uncertainty and rapidly evolving tools
Not afraid to get into the weeds — whether that’s wrangling prompts, playing with APIs, or iterating on a proof of concept
Excellent communication skills and a collaborative mindset
Nice to have: founder or early-stage startup experience

Compensation

Compensation range for this role can vary widely depending on experience, and for this role an indicative range is $100k-$150k + equity. Other benefits include:

Unlimited vacation
Health Insurance (including an option completely covered by Fora HQ)
Dental & Vision Insurance
Wellhub Memberships
401k plan with company match
Commuter Benefits
Supplemental Life Insurance
Stock Options

This role is based in our beautiful New York City office (Tribeca/Fidi) with lots of natural light and great views.

Our Values

We’re forging our own path

Fora has always been about driving change within the industry. We’re not interested in maintaining the status quo.

We’re stronger together

Community is our cornerstone and collective power is our strength. We believe we can all go further when we operate together, using our combined leverage to unlock better opportunities and outcomes for our advisors, partners, and travelers.

We believe in technology

We believe technology is an answer to some of the most fundamental challenges the travel industry faces. We believe advancements in AI, bold investments in our platforms, and a world-class data infrastructure will transform the work of our advisors and our partners, while creating better travel experiences for travelers.

We’re here to serve

We operate in service of our community and believe that when they’re empowered to focus on what they do best, we all win. It’s why we relentlessly advocate for our advisors and prioritize their best interest every step of the way.

We mean business

Fora is equal parts fun, meaningful work and serious travel business. We’re unlocking opportunities for thousands of travel entrepreneurs, delivering a stream of high-quality guests at scale for our partners, and providing a superior travel experience for our travelers. It’s a better equation for the future of our industry.

WORK AUTHORIZATION

You must have authorization to work in the United States. Fora is unable to assist applicants with obtaining work authorization.

EQUAL OPPORTUNITY

Fora is committed to an equitable hiring process and an inclusive work environment. BIPOC and traditionally underrepresented candidates are strongly encouraged to apply. We will not discriminate and will take action to ensure against discrimination in employment, recruitment, advertisements for employment, compensation, termination, upgrading, promotions, and other conditions of employment against any employee or job applicant on the bases of race, color, gender, national origin, age, religion, creed, disability, veteran's status, sexual orientation, gender identity, gender expression or any other characteristic protected by law.

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