Demand Generation Marketing Intern @ Alation

Demand Generation Marketing Intern

Posted on 3/31/2023

INACTIVE

Locations

San Carlos, CA, USA

Experience Level

Intern

Desired Skills

Marketing

Salesforce

Requirements

Class of 2024-2026, graduating with a BA/BS in business, marketing, finance, economics, sociology, or a related field
Great communication skills, written and spoken
Data-driven, analytical, highly organizedQuick learner, self-starter, curious, and hard-working
A strong affinity for technology
Previous marketing internship experience preferred but not required
Include a concise cover letter highlighting your interest in this role and what you would like to gain from an internship

Responsibilities

The Demand Generations Marketing Intern will support our DG campaign manager as well as the rest of the demand generation marketing team on exciting projects to increase and influence pipeline generation as well as SDR enablement
Example projects are listed below:
Coordinate and organize the SDR/Mktg Weekly Sync presentation (can present as well.)
Organize and manage the marketing campaigns (Google Calendar + FY24 Marketing Calendar Google spreadsheet.)
Collect resources across multiple Marketing teams to include in the weekly Marketing Express newsletter
Assist in managing the Asana board as Marketing Campaigns Intake Form submissions are received
Cross-collaborate with multiple Marketing teams to execute Marketing Campaigns
Work with MAH (Marketing All Hands) team on the agenda and presentation
Build URLs with UTM (Urchin Tracking Module codes) for each Marketing Campaign, as needed

Desired Qualifications

Familiarity with business applications such as Salesforce, Marketo, marketing automation, and B2B social media and Asana is a plus but not required

Due to its remote and hybrid culture, Alation conducts all of its interviewing and onboarding virtually.

Big Data isn’t a problem. It’s an opportunity.

At Alation, we help people find, understand, and trust data. So they not only excel in their work — they drive value for their enterprise, team, and role. In the words of one customer, “Alation makes me look like a rockstar.”

We help companies like Pfizer and Salesforce empower their people with the best data every day. As a platform for innovation, Alation helps customers create game-changing solutions (like a program for early-stage disease detection with Pfizer) and connect people to great data in less time (like Salesforce, whose analysts can now find data 35% faster). And we’re just getting started.

With more than $340M in funding - valued at over $1.7 billion and 450+ customers with household names - Alation is poised to capitalize on data as an opportunity. Headquartered in Silicon Valley, Alation was named to Inc. Magazine’s Best Workplaces list for the third time, and our exceptional Glassdoor rating (4.7 out of 5!) reflects a culture that makes coming to work each day a joy. Do you want to join a team that welcomes new ideas, supports your growth, and recognizes your unique value?

Join us!

The Alation Demand Generation Team is looking for an intern to join our 12-week Summer Intern Program reporting to our Demand Generation Campaign Manager. The Demand Generation team combines marketing tactics, strategies, and programs to create awareness and drive interest in the Alation product. The team manages the Alation corporate website, our performance marketing (PPC and Paid Social), and Organic search strategies, as well as our ABM approach. We’re also involved with campaign management which includes UTM creation, SDR enablement, and sales communication.

What you’ll do:

The Demand Generations Marketing Intern will support our DG campaign manager as well as the rest of the demand generation marketing team on exciting projects to increase and influence pipeline generation as well as SDR enablement.

Example projects are listed below:

Coordinate and organize the SDR/Mktg Weekly Sync presentation (can present as well.)
Organize and manage the marketing campaigns (Google Calendar + FY24 Marketing Calendar Google spreadsheet.)
Collect resources across multiple Marketing teams to include in the weekly Marketing Express newsletter.
Assist in managing the Asana board as Marketing Campaigns Intake Form submissions are received.
Cross-collaborate with multiple Marketing teams to execute Marketing Campaigns.
Work with MAH (Marketing All Hands) team on the agenda and presentation.
Build URLs with UTM (Urchin Tracking Module codes) for each Marketing Campaign, as needed.

Who you are:

Class of 2024-2026, graduating with a BA/BS in business, marketing, finance, economics, sociology, or a related field.
Great communication skills, written and spoken.
Data-driven, analytical, highly organizedQuick learner, self-starter, curious, and hard-working
A strong affinity for technology.
Previous marketing internship experience preferred but not required
Familiarity with business applications such as Salesforce, Marketo, marketing automation, and B2B social media and Asana is a plus but not required.

Action Required:

Include a concise cover letter highlighting your interest in this role and what you would like to gain from an internship.

#LI-RN1

More About Alation

Our founders have come together from different backgrounds: business, engineering, and design. This unique mix from our founding team is important to the Alation culture story. Today, our team consists of creators and communicators with varied backgrounds - from Stanford, to the Indian Institute of Technology, big companies and one-person startups, the United States, and abroad. We continue to seek ever more diverse perspectives as we grow.

We are an equal opportunity employer and value diversity at our company. We do not discriminate on

the basis of race, name, religion, color, national origin, gender identity and expression, sexual orientation, age, marital status, veteran status, or disability status.

Why Alation?

- Market-Leading Data Catalog Provider

- High-growth, collaborative environment with diverse and inclusive teams

- Continuous learning, enrichment and development opportunities

- Competitive pay and health offerings

- Flexible time off to relax and recharge

and much, much more!

51-200 employees

Website

Data analytics for enterprises

Company Overview

Alation is a hyper-growth startup leading the Machine Learning Data Catalog space with an innovative product, passionate customers, and a team of people all working towards a common goal: to change the way people work with data.

Benefits

Health and wellness package
Vacation and time off
401(k), performing bonus, and company equity
Promote from within; lunch and learns
Commuter benefit program, company outings, happy hours, certain meals provided

Company Core Values

Move the Ball: Taking action, whether it’s effecting a partial solution or taking a small step forward instead of a big one.
Listen Like You’re Wrong: Listening with an open mind, trying to understand others’ perspectives before sharing your own.
Build for the Long-Term: Taking the time to lay solid foundations for future success.
Measure Success Through Customer Impact: The team ultimately measures themselves by the impact they achieve. They strive for fairness and kindness in all interactions.