Simplify Logo

Full-Time

Principal Product Marketing Manager

Global Payroll

Confirmed live in the last 24 hours

Deel

Deel

1,001-5,000 employees

Global HR platform for hiring and payroll

Senior, Expert

Remote in UK

Category
General Marketing
Growth & Marketing
Required Skills
Market Research
Sales
Management
Hubspot
Salesforce
Marketing
Data Analysis
Google Analytics
Requirements
  • Bachelor’s degree in Marketing, Business, or a related field; MBA or advanced degree preferred.
  • 10+ years of experience in product marketing, with at least 5 years in a senior or leadership role. Proven experience in B2B, SaaS, or technology industries is highly desirable.
  • Strong strategic thinking and analytical skills.
  • Exceptional written and verbal communication skills.
  • Proven ability to lead cross-functional teams and manage multiple projects simultaneously.
  • Deep understanding of market research techniques and data analysis.
  • Experience with product management and product lifecycle management.
  • Ability to thrive in a fast-paced, dynamic environment.
  • Leadership and mentoring abilities, with a track record of building and guiding high-performing teams.
  • Proficiency in marketing automation platforms, CRM systems, and analytics tools (e.g., Salesforce, HubSpot, Google Analytics).
Responsibilities
  • Serve as a key liaison between marketing, product management, sales, and other departments to ensure alignment and effective communication. Influence and collaborate with stakeholders across the organization to drive product success.
  • Develop and execute comprehensive go-to-market strategies for new product launches, feature enhancements, and market expansions. Align product positioning with business objectives to ensure successful market penetration and growth.
  • Conduct in-depth market research to understand customer needs, competitive landscape, and industry trends. Translate insights into actionable strategies that differentiate our products in the marketplace.
  • Craft clear and compelling messaging and positioning that resonates with target audiences. Ensure that all customer-facing materials (e.g., website, sales collateral, presentations) reflect the product’s value proposition.
  • Lead the planning and execution of product launches, coordinating with cross-functional teams (e.g., product management, sales, customer success) to ensure seamless execution and strong market impact.
  • Develop sales tools, training materials, and content to empower the sales team to effectively communicate the value of the product. Conduct training sessions and webinars to ensure sales teams are well-equipped to win in the market.
  • Collaborate with the Customer Marketing team to utilize customer insights to refine product marketing strategies and drive customer advocacy.
  • Define key performance indicators (KPIs) and metrics to track the success of product marketing initiatives. Regularly report on performance, adjusting strategies as needed to optimize results.
  • Represent the company at industry events, conferences, and webinars. Contribute to the development of thought leadership content, including blogs, whitepapers, and speaking engagements, to enhance brand credibility and authority.

Deel is an all-in-one HR platform that simplifies global team management, offering solutions for global hiring, HR, and payroll in one system. It enables businesses to hire contractors and employees worldwide, streamline HR processes, and consolidate payroll, while ensuring compliance.

Company Stage

Series D

Total Funding

$679.1M

Headquarters

San Francisco, California

Founded

2019

Growth & Insights
Headcount

6 month growth

0%

1 year growth

0%

2 year growth

65%