Full-Time

Senior Product Manager 2

Ad Performance

Posted on 7/10/2025

The Walt Disney Company

The Walt Disney Company

10,001+ employees

Diversified entertainment conglomerate: media, parks, streaming

Compensation Overview

$152.2k - $223.6k/yr

+ Bonus + Long-term Incentive Units

Seattle, WA, USA + 4 more

More locations: Santa Monica, CA, USA | San Francisco, CA, USA | Glendale, CA, USA | New York, NY, USA

In Person

Category
Product (1)
Required Skills
Product Management
Data Analysis
Requirements
  • Bachelor’s degree in relevant field of study, and/or equitable work experience
  • 7+ years of product management experience in an enterprise environment
  • Experience launching performance optimization algorithms towards primary KPIs managing opportunity costs
  • Highly truth-seeking and effective in selecting of north star KPIs, assessing authenticity of analyses, and testing rationale of data narratives to surface effective next-steps
  • Ability to distill desired outcomes into yield principles that optimize ad decisioning across various advertising demand channels
  • Unwavering bias for execution and impeccable follow-through
  • Highly articulate with penchant for summarizing nuanced myriad into essential takeaways
  • Ability to influence, collaborate, and deliver solutions in a fluid environment across a diverse set of technical and non-technical stakeholders.
Responsibilities
  • Define compelling product strategy, roadmap, prioritization, rooted in strong rationale and KPIs across Disney’s proprietary ad decisioning domain
  • Drive consensus and communication around a shared product vision, KPIs and prioritized roadmap across a diverse set of senior stakeholders across Product, Sales, Engineering, Operations, and Finance/Accounting
  • Ensure high bar technical execution serving as a key voice in relevant product and engineering ceremonies including backlog grooming, sprint planning, demos, and launch
  • Collaborate seamlessly with senior research engineering and analytical leaders to relentlessly ideate, test, and ship iterative enhancements to our suite of algorithms.
Desired Qualifications
  • Masters Degree in a related field, and/or related certification/s
  • Prior experience on ad platforms focused on optimizing video ads towards advertising objectives and outcomes
  • Prior experience in video advertising yield optimization, pacing, selection, and/or ad ranking
  • Familiarity in experimentation lifecycle including exploration/sequencing strategy, effective treatment & control definition, communicating results, and production rollout.
The Walt Disney Company

The Walt Disney Company

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Disney runs four main operations: media networks (ABC, ESPN, Disney Channel), parks and resorts (Disneyland, Walt Disney World), studio entertainment (films and TV from Disney, Pixar, Marvel, Lucasfilm), and direct-to-consumer streaming (Disney+, Hulu, ESPN+). It makes money from ads and affiliate fees, ticket sales and in-park spending, box office and licensing, and subscriptions to its streaming services. It stands out because it owns a large library of well-known brands and can pair content with experiences, merchandise, and cross-promotion across parks and media. Its goal is to entertain, inform, and inspire people worldwide by telling stories with technology and forming partnerships to grow its reach.

Company Size

10,001+

Company Stage

IPO

Headquarters

Burbank, California

Founded

1923

Simplify Jobs

Simplify's Take

What believers are saying

  • Streaming operating income for Disney+ and Hulu surged 88% year-over-year, signaling durable profitability.
  • New CEO Josh D’Amaro targets 12% adjusted earnings growth in 2026 and $8 billion in share repurchases.
  • Blockbuster releases like The Devil Wears Prada 2 and Toy Story 5 drive viral merchandising and retail partnerships.

What critics are saying

  • Facial recognition rollout risks privacy lawsuits, boycotts, and regulatory backlash, especially around minors’ biometric data.
  • US park attendance faces pressure from high fuel prices and competition from NBCUniversal’s Epic Universe.
  • ESPN’s rising sports rights costs and Hulu bundle pricing could accelerate subscriber churn and margin erosion.

What makes The Walt Disney Company unique

  • Disney uniquely integrates iconic IP across parks, film, TV, and streaming into a single ecosystem.
  • Its capital-light Abu Dhabi resort model with Miral delivers global reach without heavy balance sheet risk.
  • Disney’s full facial recognition rollout at Disneyland sets a new standard for automated park entry and fraud prevention.

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Benefits

Paid Vacation

Health Insurance

Dental Insurance

Parental Leave

Performance Bonus

Company News

GameGrin
May 5th, 2026
Valve releases first new hardware since Steam Deck - Steam Controller.

Valve releases first new hardware since Steam Deck - Steam Controller. Announced last year, GameGrin got the chance to learn more about the growing Valve hardware family. Previously comprised of the Steam Controller (RIP), the Steam Box (RIP), and the Valve Index (RIP), GameGrin now have the Steam Deck, Steam Controller, Steam Machine, and Steam Frame, which, if you're keeping track at home, is pretty much the second variations of the previously defunct ones, just that Valve refuses to count to three, and apparently, now two, too. After the RAMpocalypse hit the world due to AI's strong grip on various industries, there was a shockwave felt across the entire videogame industry. With prices rising sky-high, consoles started costing more accordingly (thanks, AI), and seemingly, the hardware was delayed (later confirmed) from its original Q1 2026 launch date. Now, it's been a while since GameGrin learned about the hardware, and it had players questioning: where's the Steam Controller? Harbouring no RAM or memories with sullied prices (thanks, AI, for a second time), it was strange that the controller had received the same treatment as the previous Steam Machine and Steam Frames. GameGrin received a release date announcement in the most Valve way possible; however, just last week, Steam randomly announced that the Steam Controller would be launching, making exactly zero deals out of it. With a quick refresher on Steam Controller features, GameGrin were left with the date - 4th of May, as Valve seemingly competes with Disney's STAR WARS for SEO on launch. The Steam Controller is out now, and GameGrin were also given a release price: £85. While it's certainly outside of the expected £60-£70 range that other, modern-console controllers have, its features seemingly more than make up for the price creep, especially in the high-end side of things. The console is out now, but it's only available in the countries where a Steam Deck is also purchasable. This means that players who want to get their hands on it can only do so if they live in the United States, Canada, the United Kingdom, Europe, and Australia, alongside shipping to Japan, South Korea, Hong Kong, and Taiwan through Komodo Station, the official distributor. Artura dawn. Junior editor. A lean, mean, SEO machine

Luster, LLC
Apr 27th, 2026
Sega says it wants to revive more older games and dormant franchises.

Sega says it wants to revive more older games and dormant franchises. Sega has stated that it wants to revive more older games and dormant franchises, signalling that the company's recent wave of legacy IP announcements is far from over. The comments, highlighted by IGN, reinforce what has quietly become one of the most ambitious comeback strategies in the industry right now. This isn't just talk - Sega has already been putting the work in. The company has announced new entries in Crazy Taxi, Jet Set Radio, and Golden Axe, greenlit a Streets of Rage sequel, and released a new Shinobi in 2024 - a franchise that had been dormant for over a decade. The Ecco the Dolphin revival is also in motion, with original creator Ed Annunziata working on remasters of the first two games and a brand new third entry. That is a genuinely impressive amount of movement on IPs that fans had written off entirely. Underpinning all of it is the Sega Universe initiative, launched in Japan under the tagline "no old, stay gold." The project targets 2026 anniversaries for nine IPs - including Fantasy Zone and Out Run (both turning 40), NiGHTS Into Dreams and Guardian Heroes (both hitting 30) - and extends beyond games into film, music, and fashion. Sega also appointed Justin Scarpone, formerly of Disney, as global head of transmedia to drive this push - with a Shinobi film already in development and Eternal Champions recently announced as part of the transmedia slate. On the speculation front, industry insider Shpeshal Nick has revealed that Sega is exploring revivals of Altered Beast and Gunstar Heroes, though whether those take the form of remasters, remakes, or full new entries remains unconfirmed. Scarpone himself has noted the real challenge lies in connecting lesser-known legacy IPs to new audiences - which, frankly, makes the whole initiative feel more considered than a simple nostalgia cash-in. Fans have drawn comparisons to Capcom's revival run with titles like Okami, and it's hard to argue with the parallel. Sega's ongoing commitment to bringing back older properties through the RGG Studio slate only adds to the sense that this company is genuinely serious about its back catalogue. Which dormant Sega franchise do you most want to see get the revival treatment? Let GameLuster know in the comments below, and keep your eyes on GameLuster for more breaking gaming news and Sega coverage.

CNBC
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Wall Street loves streaming, but smaller players still struggle to turn a profit

Streaming companies have pivoted from prioritising subscriber growth to profitability, raising prices, cracking down on password sharing and expanding ad-supported tiers. However, it remains unclear whether smaller players can achieve meaningful profits. Netflix leads the industry with a 29.5% operating margin in 2025 and 325 million global subscribers. Disney has guided towards a 10% direct-to-consumer operating margin for fiscal 2026, whilst Paramount and Warner Bros Discovery have posted profitable quarters and Comcast's Peacock is narrowing losses. Analysts question whether streaming can match the profitability of legacy linear TV businesses. Netflix raised prices again recently, with subscription plans now ranging from $7.99 to $26.99 monthly across the industry. The company reported over $1.5 billion in advertising revenue for 2025, expected to double this year.

Ad News Daily
Apr 13th, 2026
Week in review: sir ian cheshire picked as New ofcom chair...

Week in review: sir ian cheshire picked as New ofcom chair... - Sunday, April 12, 2026 - Disney has partnered with ad tech firm Mediaocean, Digiday reported on Tuesday, allowing brands and agencies to execute direct transactions across Disney's CTV... Skip to content Search for: Search for: Toggle Navigation - Home - Analysis - News - Guides - CTV Advertising Guide 2026 - CTV Advertising Guide 2025 - CTV Advertising Guide NA 2024 - Video Advertising Guide 2024 - Retail & Commerce Media Guide 2024 - Podcast - Events - Upcoming Events & Guides - New Video Frontiers - VideoWeek in Cannes - European Video Awards - TV Rise - VideoWeek Roadmap - Advertise - Contact Toggle Navigation - Home - Analysis - News - Guides - CTV Advertising Guide 2026... AI-Generated Summary This summary was created using AI to paraphrase content from Videoweek. For the complete story and original reporting, visit the source. Original source:

TechJuice
Apr 11th, 2026
Epic Games & Disney are developing an ARC raiders-style extraction shooter.

Epic Games & Disney are developing an ARC raiders-style extraction shooter. By Muhammad Haaris | 29 minutes ago | Epic Games is teaming up with Disney for a brand new project. Yesterday, a Bloomberg report revealed the latest details of their massive collaboration. The two giants are developing an ARC Raiders-style extraction shooter. Furthermore, players might get their hands on this title as early as November 2026. A transformational universe under construction. Back in 2024, Disney invested a massive $1.5 billion into Epic Games. The Disney CEO promised a transformational new game and entertainment universe. Now, two years later, Techjuice finally have concrete details. According to four current and former employees, the upcoming extraction shooter will heavily feature Disney characters. Players will control these characters in combat, fighting to reach a designated extraction point. However, several key details remain unknown. Techjuice do not yet know the character roster or the enemy types. Additionally, it remains unclear whether this will launch as a standalone game or integrate directly into Fortnite. Internal criticism & development drama. Despite the hype, the project faces internal pushback. Some internal reviewers heavily criticized the extraction shooter, calling it "not very original". Meanwhile, others remain optimistic that Epic Games will refine the mechanics before launch. This extraction shooter is just one piece of the puzzle. Epic is reportedly developing two additional games under the Disney partnership. Unfortunately, the second game recently received "middling" internal reviews. Consequently, Epic moved staff from the third game to try and salvage the second. Epic Games actively denies these pessimistic rumors. The Senior Director of Communications released a statement refuting the claims. They stated the internal criticism does not reflect the true ambitions of the Disney collaboration. High stakes for Epic Games & Disney. Epic Games desperately needs a major commercial win right now. Earlier this year, the company executed severe layoffs, firing around 1,000 employees. Shockingly, these cuts included the original artist behind Fortnite's Jonesy and an employee fighting terminal cancer. Shortly afterward, Epic also shut down three distinct game modes within Fortnite. Therefore, if this new Disney extraction shooter succeeds, it will bring tremendous relief to both companies. Given the massive financial investment, there is a lot riding on this partnership. Expect official teasers soon if the November launch window holds true.

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