Full-Time

Product Manager

Confirmed live in the last 24 hours

Wpromote

Wpromote

501-1,000 employees

Digital marketing agency for business growth

Data & Analytics
Consulting

Compensation Overview

$105k - $140kAnnually

Mid

No H1B Sponsorship

Remote in USA

May be performed remotely in most states within the US, with some exclusions.

Category
Product Management
Product
Required Skills
Product Management
JIRA
Sketch
Balsamiq
Confluence
PowerPoint/Keynote/Slides
Requirements
  • Bachelor's degree in Computer Science, Engineering, Marketing, Business, or a related field
  • 4+ years of experience with digital marketing, marketing data services, and/or adtech
  • Proven track record of driving successful outcomes at various stages of the product life cycle
  • Experience leading cross-functional teams and collaborating with stakeholders
  • Strong analytical skills with the ability to use data to make informed decisions
  • Excellent communication skills with the ability to articulate product vision and strategy to stakeholders at all levels
  • Strong project management skills and experience with agile methodologies
  • Ability to work in a fast-paced environment and adapt to changing priorities.
Responsibilities
  • Overseeing the entire product lifecycle of a portfolio of 3 features within Polaris
  • Conducting market and user research to identify high opportunity features to prioritize and build
  • Developing and maintaining a deep understanding of user and customer needs through research, data analysis, and user feedback
  • Designing UX wireframes in Balsamiq and high fidelity mockups in Sketch as needed
  • Writing product requirements in Confluence and stories and acceptance criteria in Jira
  • Attending Agile ceremonies, including standups, backlog grooming, sprint planning, production releases, and sprint demos to represent your products through the development lifecycle
  • Partnering with Product Marketing and the SVP of Product on release comms plans, training materials in Canvas, and sales collateral in Google Slides
  • Partnering with delivery and operational leadership to support product releases and adoption
  • Designing product KPIs and working cross-functionally to build out product analytics
  • Monitoring product engagement and adoption, designing and managing initiatives to increase product adoption among target audiences within the company
  • Providing ongoing product support, including responding to support tickets, troubleshooting issues, reviewing feature requests, and escalating bugs to Engineering when necessary

Wpromote helps businesses grow through digital marketing strategies that combine paid media and SEO. Their services include social media ads, search engine marketing, and content optimization, all tailored to meet the unique needs of each client. By using data analytics and predictive modeling, Wpromote creates customized marketing campaigns that aim to increase sales and audience engagement. Unlike many competitors, Wpromote focuses on delivering measurable results that directly impact their clients' revenue. Their goal is to provide effective marketing solutions that drive significant growth for businesses of all sizes.

Company Stage

Growth Equity (Venture Capital)

Total Funding

N/A

Headquarters

El Segundo, California

Founded

2001

Simplify Jobs

Simplify's Take

What believers are saying

  • Wpromote's strategic partnerships, such as with PubMatic and ZMC, enhance its capabilities and market reach.
  • The appointment of industry veterans like Steven Power and Amanda Richman to leadership positions strengthens Wpromote's strategic direction and growth potential.
  • Innovative tools like the Meta Creative Accelerator have demonstrated significant performance improvements, offering clients a competitive edge in digital marketing.

What critics are saying

  • The rapidly changing digital marketing landscape requires constant innovation, which can be resource-intensive and challenging to sustain.
  • Dependence on major platforms like Meta for campaign success could pose risks if platform policies or algorithms change unfavorably.

What makes Wpromote unique

  • Wpromote's integration of paid media and content SEO, combined with advanced data analytics, sets it apart from competitors who may focus on only one aspect of digital marketing.
  • Their proprietary tech platform, Polaris, and tools like the Meta Creative Accelerator provide unique, AI-powered solutions that enhance campaign performance.
  • Wpromote's recognition as a top digital agency and its consistent ranking on Ad Age's Best Places to Work highlight its strong corporate culture and employee satisfaction, which contribute to superior client service.

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