Full-Time

Director – Head of

Business Development

Confirmed live in the last 24 hours

OfferFit

OfferFit

51-200 employees

AI-driven marketing decision automation

Consumer Software
AI & Machine Learning

Compensation Overview

$142k - $204kAnnually

+ Commission + Bonus + Equity Options

Senior

Remote in USA + 1 more

More locations: Remote in Canada

Category
Business Development
Business & Strategy
Required Skills
Lead Generation
Data Analysis
Requirements
  • Distinctive subject matter expertise, you have built successful outbound motions at scaling companies, and are intimately familiar with the sales tech stack, process best practices, and performance management techniques.
  • Experience in BD for a hypergrowth enterprise SaaS company with high ACVs (>$100k)
  • Excellent people leadership skills, including ability to attract and retain top talent
  • Proven ability to build and manage growing BD teams. Track record of instilling a positive culture to achieve results with accelerated delivery
  • Excellent collaboration skills: ability to work collaboratively with colleagues in sales, marketing, customer success, finance, and product.
Responsibilities
  • Setting a clear vision for a scaling Business Development organization
  • Designing, implementing, and refining BD processes that drive efficiency and effectiveness (e.g., personalized omnichannel sequences to executive-level buyers)
  • Leveraging data and metrics to make informed decisions about BD strategies and team performance
  • Recruiting, developing, and retaining top BD talent, including building a high-performance BD culture
  • Developing an understanding of the BD / Sales tech stack, including advocating for best practices to fill fundamental gaps
  • Coaching the team on business development practices and OfferFit’s end-to-end business development processes
  • Participating in critical activities related to prospecting and lead generation
  • Forecasting opportunity generation with accuracy
  • Contributing your perspective & experience to shaping OfferFit’s overall GTM strategy

OfferFit provides a solution for marketing that enhances the traditional A/B testing method by using artificial intelligence (AI). Their AI-driven testing allows businesses to utilize their first-party data to identify the best message, product, incentive, channel, and timing for each individual customer. This method is faster and more personalized than manual testing, enabling companies to test multiple variables at once and quickly adjust to changes in the market. OfferFit primarily serves businesses in various sectors, including sports and entertainment, and charges for its services, which have been shown to significantly boost conversion rates and customer lifetime value. For example, clients like Kayo Sports and BINGE have reported a 30% increase in conversion value after implementing OfferFit's AI testing, highlighting the financial advantages of their approach.

Company Stage

Series B

Total Funding

$37.9M

Headquarters

Boston, Massachusetts

Founded

N/A

Growth & Insights
Headcount

6 month growth

21%

1 year growth

35%

2 year growth

105%
Simplify Jobs

Simplify's Take

What believers are saying

  • Securing $25M in Series B funding led by Menlo Ventures indicates strong investor confidence and provides resources for further innovation and growth.
  • Clients like Kayo Sports & BINGE have reported significant increases in conversion value, demonstrating the tangible financial benefits of OfferFit's solution.
  • The company's focus on AI and automated decision-making positions it well to capitalize on the growing demand for personalized and efficient marketing technologies.

What critics are saying

  • The marketing technology sector is highly competitive, requiring continuous innovation to maintain a competitive edge.
  • Dependence on first-party data may pose challenges as data privacy regulations become more stringent.

What makes OfferFit unique

  • OfferFit's AI-driven approach to marketing decisions replaces traditional A/B testing, offering a more efficient and personalized solution.
  • The ability to test multiple variables simultaneously and adapt instantly to market changes sets OfferFit apart from competitors relying on slower, manual processes.
  • OfferFit leverages first-party data to optimize marketing strategies, providing a unique advantage in an era where data privacy and personalization are paramount.

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