GN-IC-Comms and Media-B2B Growth-Consultant

Job Description Template

Job Title - S&C GN Comms & Media – Analyst/Consultant – Grow B2B Capability 

Management Level : 11 – Analyst / 9 – Consultant

Location: Bangalore/Gurgaon/Pune

Must have skills: Telecom Industry Expertise with foundational level knowledge in B2B domain within area of product innovation, business model transformation and sales acceleration

Job Summary:

As part of Accenture Comms and Media, work with leading global clients on end-to-end projects, delivering management and technology consultancy to drive profitability, quality, and reliability. This role brings deep industry expertise in the B2B domain, enabling clients to enhance their business strategies in one or more of the following areas:

• Product Portfolio Evolution: Expanding core connectivity offerings into "Connectivity++" solutions by integrating 5G FWA, Private 5G, SD WAN, Edge Computing, and Data Centers with traditional connectivity services. Additionally, leveraging strategic partnerships with ISVs, Hyperscalers, and System Integrators to move beyond conventional connectivity and deliver horizontal solutions in IoT, cybersecurity (SASE,API security etc.), and AI. These capabilities are further extended to develop industry-specific solutions for adjacent sectors such as Finance, Smart Cities, and Utilities.
• Business Model Transformation: Driving the transition from low-margin value chains such as direct sales and reselling models to high-margin configurations, including managed services where Telcos provide ICT services. Additionally, enabling the expansion of platform-based offerings beyond the telecom industry to drive growth in adjacent industry space
• Sales Acceleration: Enhancing B2B sales effectiveness by leveraging Data & AI-driven tools and adopting consultative selling approaches to accelerate revenue growth

Roles & Responsibilities:

1. Project Delivery:

• Support delivery of management consulting projects for global clients, working in small to medium-sized teams to drive value creation across B2B segments, including large enterprises, mid-market, and SMBs.
• Conduct market and competitive assessments to help telecom clients define their future growth strategies, transforming their existing product portfolios to meet evolving B2B demands.
• Assist in development of detailed product roadmaps, followed by use case design and business case evaluation for opportunity assessment.
• Enable collaboration with cross-functional teams to implement product roadmaps using agile methodologies.
• Support development of offering strategies by exploring bundling opportunities with ecosystem partners and providing a framework for partnership evaluation and operating models.
• Develop bundling and pricing strategies to maximize customer value and revenue growth.
• Create GTM strategies for market entry and expansion,  by conducting market assessments, opportunity sizing, target segment definition, channel strategy design, and customer success planning

2. Business Development:

Assist market-facing executives in business development activities, including bid management and proposal preparation

3. Practice Development:

Collaborate with executive for development of assets, methodologies, point of views, research, and white papers to enhance team capabilities and drive Thought leadership within the broader community

Professional & Technical Skills:

Must Haves:

• Strong analytical and problem-solving skills, with experience in delivering consulting engagements
• Excellent communication and presentation skills for executive-level discussions
• Deep understanding of the telecom industry, with experience in delivering at least one or more B2B projects in areas such as product innovation, business model transformation, or sales acceleration.
• Should have an understanding of Telecom B2B process design and optimization across the value chain, including Lead-to-Cash and Trouble-to-Resolve
• Ability to conduct B2B domain specific market assessments, competitive benchmarking,  opportunity sizing and business case design
• Experience in use case and business case design for connectivity ++ (Private 5G, Data Center, Edge etc.), horizontal (Cloud, IoT, Cybersecurity, AI Infrastructure & Analytics) and vertical industry (Smart City, Industry 4.0, Retail etc.) solutions
• Should have a basic understanding of the B2B full-cycle sales stages along with use of data and AI-driven insights to optimize each stage for sales acceleration
• Must have a foundational understanding of AI-enabled product and service models, particularly in AI infrastructure areas such as GPU-as-a-Service
• Knowledge of emerging business models in B2B marketplaces, NaaS (Network-as-a-Service), GPU-as-a-Service, AdTech, Private 5G, and telco data-enabled products
• Expertise in requirement gathering & documentation and business analysis
• Experience in agile related tools like JIRA Confluence/Rally/MS Projects
• Experience in data analysis using advanced excel skills and experience with data visualization tools such as Power BI or Tableau
• Ability to work independently and collaboratively

Good to Have:

• Experience with solution bundling, revenue growth strategies, and sales enablement
• Experience in crafting B2B GTM strategy for market entry and expansion with strong understanding of segmentation, targeting and positioning concepts
• Understanding of lean concepts and hands-on experience in delivering technology-driven business transformation projects using agile practices such as Scrum, Kanban, SAFe, etc.

Experience: Minimum 2 year(s) of experience is required

Educational Qualification: MBA and B.Tech/BE

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