GIPHY is seeking a dynamic Senior Client Lead to spearhead revenue growth by driving strategic, high-impact partnerships with key clients. This role is ideal for an experienced digital sales leader with a proven track record of driving substantial revenue growth, building and nurturing long-term client relationships, and executing large-scale branded content campaigns. As a strategic driver of GIPHY’s advertising business, the Senior Client Lead will play a critical role in expanding GIPHY’s presence in the digital advertising landscape, focusing on both new business acquisition and cultivating deeper brand engagement.
 

The Day-to-Day Responsibilities:

• Strategic Revenue Growth: Lead the identification and development of new market opportunities, ad products, and sales strategies that align with GIPHY’s long-term growth objectives. Drive and influence strategic planning to enhance GIPHY’s position as a top choice for digital advertising in a competitive market.

• Ownership of Revenue Generation: Take full responsibility for your portfolio’s revenue targets, strategically prioritizing efforts across clients, campaigns, and sectors to maximize long-term revenue growth. Collaborate with cross-functional teams to align resources and deliver exceptional results.

• Business Development: Build and expand a sustainable business pipeline by identifying and converting new business opportunities with top-tier brands and agencies. Lead outreach, prospecting, and relationship-building to secure long-term, high-value partnerships that consistently exceed sales targets.

• Long-Term Client Relationships: Cultivate and manage long-term relationships with senior decision-makers and key stakeholders at top brands and agencies. Develop tailored solutions that drive both short-term campaign success and long-term brand loyalty, fostering ongoing revenue growth through renewals and upselling.

• Forecasting & Strategic Planning: Own the sales pipeline, proactively reporting on progress, identifying potential roadblocks, and delivering accurate revenue forecasts. Collaborate with internal teams to ensure strategic alignment and maximize campaign success.

• Thought Leadership & Brand Representation: Represent GIPHY in high-level industry events, panels, and conferences to elevate GIPHY’s brand and establish yourself as a thought leader within the digital advertising space.

• Team Leadership & Culture: Be a driving force in creating and maintaining a positive and collaborative team culture. Mentor and lead by example, contributing to the growth and success of the broader Ads department.

What You’ll Bring to the Role:

• 8+ years of proven success in digital media sales, brand partnerships, and advertising strategy, with a focus on driving significant revenue growth and building long-term relationships with Fortune 500 brands.

• An established network of high-level relationships within the advertising, entertainment, and media industries, particularly within client-direct and agency channels.

• A track record of exceeding performance targets and delivering measurable impact on revenue and business growth through strategic thinking, market positioning, and negotiation expertise.

• Strong business acumen, with the ability to identify opportunities, shape strategic conversations, and recommend impactful solutions that drive significant revenue outcomes.

• Expertise in negotiating and closing deals at all levels of a client or agency organization, with the ability to tailor solutions to a variety of stakeholder needs.

• Analytical mindset, with the ability to assess market trends, customer needs, and internal data to drive strategic decisions that maximize revenue.

• Exceptional communication, presentation, and strategic thinking skills, with the ability to convey complex concepts in a compelling and actionable way.

• A passion for digital media, internet culture, and the evolving landscape of branded content and digital advertising.

• Experience building business from the ground up and a passion for being part of a rapidly growing business is highly desirable.

• Experience in Sales Management and team leadership is a plus.

About GIPHY:
Founded in 2013, GIPHY is the first and largest GIF search engine where thousands of artists, brands, and pop culture moments make today’s expression, entertainment, and info a little more moving. GIPHY allows users to not only search for their favorite GIFs but post, embed, share, create their own, and more.

GIPHY is integrated into thousands of platforms, including iMessage, Microsoft Teams, Facebook, Instagram, WhatsApp, Snapchat, Tiktok, and Slack. We serve more than 10 billion pieces of content (GIFs, Stickers, etc.) per day, to a daily user reach of 1 billion.

We’re a creative and passionate group of GIF-obsessed individuals continuing to build out what we believe is the future of communication. We have big goals and are looking for talented people to join us.

The total compensation for this position is in the range of $260,000 - $290,000 per year in Los Angeles, CA. The total compensation is inclusive of the company’s accelerated commission scheme, offering the opportunity to earn uncapped additional performance-based compensation based on exceeding revenue targets.

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