Product Manager

Tatari is on a mission to revolutionize TV advertising. We work with some of your favorite disruptor brands—like Calm, Vuori, Rocket Money, and hundreds more—to grow their business using linear and streaming TV ads. Our platform combines sophisticated media buying with proprietary analytics to turn TV advertising into an automated, digital-like experience. Our technology and services are pushing the industry forward, enabling businesses of any size to advertise on TV.

Named one of the 16 Hottest Ad Tech Companies by Business Insider and Best Places to Work by Inc. Magazine, Tatari is experiencing rapid growth. Our executive team is comprised of former founders and senior leaders at fast-rising startups like Shazam, TrueCar, AdapTV, and LiveRail and larger, more established tech companies like Amazon, Google, Meta, Microsoft, and Yahoo. 

As a Product Manager in the Reporting and Measurement pillar, you will work closely with design, engineering, and data science teams to bring Tatari’s vision to life. You will partner with senior members on the team to define and own the roadmap within Partner Integrations. Measurement is at the heart of Tatari’s business and this team’s mission is to leverage new data sources that prove the full and true value of TV campaigns (beyond just website conversions). You will need to understand the changing business models of our customers and how we can best leverage data and analytics to drive the right business outcomes for them. Your ability to understand the needs of our marketer users and how to prioritize our engineering efforts to meet those needs will determine success in this role.

Responsibilities

• Under the guidance of other senior members on the team, manage the entire product life cycle from ideation to prototyping, testing, design, launch, and post launch analytics.
• Collaborate with various stakeholders within the company: engineering, media-buying, data science, sales, marketing and client management.
• Help define the company’s product roadmap, both short and long term. Ability to translate the company vision into specific product solutions.
• Provide thought leadership, management, and execution in the delivery of data initiatives aimed at driving extraordinary results for TV advertisers.
• Understand our customers and their requirements. Synthesize compelling product features for proving the full impact of their TV marketing campaigns.  Balance between what is possible today, and what we should plan for tomorrow.
• Keep a finger on the pulse of the industry and our competition, and position Tatari’s products accordingly.

Qualifications

• 4+ years of product management experience.
• Experience in customer-facing data & analytics products, advertising technology, or marketing technology is a big plus.
• Experience working in a high-ambiguity environment.
• A passion for delivering features that leverage data, analytics, and ML/GenAI to elegantly solve customer problems. Strong analytics sense with the ability to extract meaningful signals from large amounts of data. Experience building and telling stories through data visualization.
• Experience and strength in partnering closely with Design to address problems and varying customer needs through effective user research and product design.
• Strong communicator with excellent people skills to interact with various teams inside the company, clients, and vendors. Including a demonstrable ability to present a case for your roadmap and initiatives to senior leadership in a clear and compelling manner that inspires investment.
• Demonstrated success developing high-leverage features that delight customers, are hard to copy, and grow the business.
• The usual product management skills: customer-needs obsessed, Agile-fluent, black-belt user story and solution creation, strong written & verbal communicator with excellent people skills, highly organized and detail-oriented, passionate about solving customer problems.

Benefits 

• Total compensation ($120,000 -$170,000/annually)
• Equity compensation
• Health insurance coverage for you and your dependents
• Unlimited PTO and sick days
• Snacks, drinks, and catered lunches at the office
• Team building events 
• $1,000 annual continued education benefit
• $500 WFH reimbursement
• Monthly lifestyle spending reimbursements
• FSA and commuter benefits
• Monthly Company Wellness Day Off
• Hybrid RTO of 2 days per week. THIS IS AN IN-OFFICE POSITION

At Tatari, we believe in the importance of cultivating teams with diverse backgrounds and offering equal opportunities to all. We strive to create a welcoming, inclusive environment where every team member feels valued and diversity is celebrated.

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