Full-Time
Customer Care and Sales Advisor
Posted on 11/23/2025
Cable One
1,001-5,000 employees
Broadband, TV, phone, and advertising services
No salary listed
Hilton Head Island, SC, USA
In Person
 Sales & Account Management (1) |
|---|
- Occasional travel to Hilton Head Island as needed
- High School Diploma or GED
- Ability to ask fact-finding questions to identify solutions aligned with customer needs
- Demonstrated patience and professionalism in all customer interactions
- Working knowledge of Cable One products and services
- Strong communication and active listening skills
- Ability to remain composed and empathetic in high-pressure situations
- Ability to sit for extended periods, use hands, talk, and hear
- May be required to lift up to 10 pounds
- Learn and apply Retention Sales and Customer Care concepts, procedures, and methodologies.
- Perform entry-level sales and support tasks within a designated region or business area.
- Respond to inbound customer inquiries via phone or ticketing systems, providing personalized and thoughtful communication.
- Actively listen and ask questions to understand customer needs, showing empathy and respect.
- Handle a variety of customer-facing duties, including addressing requests to disconnect or remove services; providing billing and pricing information; resolving standard issues remotely or educating customers on resolution steps; scheduling service appointments when remote resolution isn’t possible; arranging product returns or exchanges; managing add/change/delete requests in hosted platforms.
- Use effective telephone-based selling skills to build rapport and identify customer issues; offer creative solutions and explain product/service benefits; negotiate household spend and upsell additional services; accurately and efficiently input orders.
- Meet or exceed weekly and monthly sales activity goals.
- Follow company-approved scripts to ensure consistent communication.
- Assist with special projects as assigned
Sparklight provides broadband internet, advanced Wi‑Fi, cable TV, and phone service for households, plus scalable connectivity and communications products for small-to-mid‑market, enterprise, wholesale and carrier customers through Sparklight Business, and digital marketing and advertising services via Sparklight Advertising. It delivers these services over its own network, with home customers getting bundled packages and businesses receiving tailored connectivity and advertising options. It differentiates itself with a large geographic footprint and an integrated suite of consumer, business, and advertising services focused on scalable, cost‑effective solutions. Its goal is to connect customers to what matters by offering reliable connectivity and entertainment while supporting both households and businesses in their communication and marketing objectives.
Company Size
1,001-5,000
Company Stage
Post IPO Equity
Headquarters
Phoenix, Arizona
Founded
1986
Simplify's Take
What believers are saying
- Amazon Leo satellite launch Q1 2026 fragments Starlink dominance, easing rural pressure.
- Starlink's inconsistent market-to-market pricing prevents unified competitive threat to Cable One.
- New bundled packages and targeted retention offers stabilize broadband subscriber base decline.
What critics are saying
- Starlink aggressively undercuts Cable One's pricing, driving 5.7% annual broadband subscriber losses.
- Cable One's $79.51 ARPU exceeds peers, accelerating churn to cheaper competitors.
- Starlink-T-Mobile SuperBroadband partnership directly threatens Cable One's rural business services revenue.
What makes Cable One unique
- Sparklight Mobile prepaid service at $15/month bundles broadband with wireless for retention.
- eero Wi-Fi 7 rollout across footprint enhances network performance versus satellite competitors.
- CEO Jim Holanda's 35+ years cable experience directly counters FWA and satellite threats.
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Benefits
Health Insurance
Dental Insurance
Vision Insurance
Life Insurance
Paid Vacation
401(k) Company Match
Tuition Reimbursement
Company News
Cable One's fair value estimate has been cut 30% to $111.75 from $159.25, reflecting a more cautious outlook amid mixed analyst views. TD Cowen reduced its price target to $142 from $260, citing softer broadband average revenue per user and rising competition, whilst BNP Paribas downgraded the stock to Underperform with an $80 target. Some positive signals emerged, with TD Cowen noting mostly in-line results and improving subscriber gross adds and churn trends. However, analysts remain concerned about broader industry headwinds affecting cable operators. Meanwhile, Cable One's Sparklight brand launched a prepaid mobile service starting at $15 monthly and rolled out eero Wi-Fi 7 across its footprint. The company also appointed James Holanda as CEO, expected to join by 31 March 2026.
Cable One reported improved fourth-quarter 2025 results, with residential broadband connections showing year-over-year growth and disconnects declining significantly from the previous quarter. However, net subscriber figures remained negative despite the improvement from earlier 2025 trends. CFO Todd Koetje noted the company continues facing challenges from a difficult macroeconomic environment, including competitive pressure from fixed wireless providers and fibre overbuilds. The earnings call also introduced new CEO Jim Halenda to stakeholders. The company discussed forward-looking plans including anticipated asset sales, a merger between Point Broadband and Clearwave Fiber, future financial performance, capital allocation policy and financing plans. Koetje highlighted ongoing transformation initiatives aimed at building upon changes implemented over the past two years.
Cable One has granted equity awards worth approximately $10 million to James A. Holanda as an inducement for accepting the position of chief executive officer. The awards were approved by the board of directors under NYSE's employment inducement exemption. The package consists of 60% performance-based restricted stock units and 40% time-based restricted stock units, with vesting terms matching those of other executives in the company's 2026 annual grant cycle. The maximum aggregate number of shares subject to these awards will not exceed 169,000 shares of Cable One common stock. Cable One is a broadband communications provider serving over one million residential and business customers across 24 states through its Sparklight brand.
Cable One, an internet, cable TV and phone provider, reported fourth-quarter revenue of $363.7 million, missing analyst estimates of $368.3 million and declining 6.1% year on year. The company posted a GAAP loss of $1.35 per share, significantly below the $6.64 consensus estimate. The company's residential data subscribers fell to 899,700, down 55,300 year on year, whilst residential video subscribers dropped to 55,900. Over the past two years, Cable One's residential data subscribers declined an average of 3.4% annually, with video subscribers falling 30.8% annually. Operating margin decreased to 25.2% from 26.2% in the prior-year quarter. Analysts expect revenue to decline 3.1% over the next 12 months, though this represents an improvement on the company's two-year trend.
Cable One, operating as Sparklight, has announced a definitive agreement to acquire full ownership of Mega Broadband Investments, which operates as Vyve Broadband, for $495 million. The Phoenix-based broadband communications provider serves over one million residential and business customers across 24 states. The acquisition will expand Cable One's operating footprint into markets across the Southeast, Northwest and Mid-South United States. The company expects the deal to unlock efficiency opportunities through increased scale and enhance long-term growth prospects by complementing its existing network and operating philosophy. Cable One aims to bridge the digital divide and promote connectivity through its infrastructure and technology.