Influencer & Brand Partnerships Manager

JD.com (NASDAQ: JD; HKEX: 9618), also known as JINGDONG, has evolved from a pioneering e-commerce platform into a leading global technology and service provider with supply chain at its core. Renowned for its supply chain innovation and excellence, the company has expanded into sectors including retail, technology, logistics, healthcare, and more, aiming to transform traditional business models with cutting-edge digital solutions.

Learn more about us: https://corporate.jd.com/

About the Role:

We are looking for a proactive and experienced Influencer & Brand Partnerships Manager to expand and manage JD.com’s collaboration network with local German brands, key opinion leaders (KOLs), and intellectual property (IP) holders. This role will focus on negotiating joint marketing campaigns, driving commercial growth, and maintaining strong, strategic partner relationships.

Key Responsibilities:

• Expand partnerships with local German brands, influencers (KOLs), and IP resources to enhance JD.com’s market presence.

• Negotiate and coordinate joint marketing initiatives and campaigns to drive GMV growth.

• Maintain and strengthen long-term strategic relationships with key partners to ensure ongoing collaboration success.

• Collaborate closely with marketing, operations, and product teams to align partnership activities with business goals.

• Monitor campaign effectiveness and partner performance, using data to optimize future cooperation.

Qualifications:

• Minimum of 3 years of relevant experience in influencer marketing, brand partnerships, or related roles. Experience within e-commerce or retail industries is highly preferred.

• Strong negotiation and communication skills, with proven success in managing strategic partner relationships.

• Good understanding of the German market, including local brands, influencers, and digital marketing trends.

• Data-driven mindset with the ability to evaluate campaign impact and make recommendations.

• Fluent in English and German (preferred).

What We Offer:

• A unique opportunity to shape localized campaign strategies and contribute to the growth of JD.com’s European business.

• A dynamic, multicultural work environment with room to take ownership and make an impact.

• Competitive compensation package including performance bonuses, health insurance, and pension contributions.

JD.com is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.