Full-Time

Manager – Product Marketing

Posted on 5/16/2024

Jam City

Jam City

1,001-5,000 employees

Mobile gaming entertainment, popular franchises

Data & Analytics

Senior

Remote in USA

Required Skills
Branding/Brand Strategy
Marketing
Requirements
  • 7+ years experience in Video/Mobile Game or Digital Media Product Marketing
  • Proven track record building brands and successfully bringing them to market
  • Experience operating across the full marketing mix including digital marketing, TV media, trailer production, campaign development, consumer insights, social media/community, performance marketing, influencer marketing, and brand partnerships
  • Ability to work in a collaborative environment with excellent project management and communication skills
  • Ability to analyze game and marketing KPIs, interpret data, and drive recommendations
  • Outstanding verbal and written communication skills with experience in developing and delivering executive presentations
  • Self-starter with a willingness to think outside of the box and challenge the status quo to launch games that become globally recognizable brands
  • Confident, organized, professional, creative, innovative, and possess drive
  • Adaptability to rapidly shifting priorities in a fast-paced environment
  • Strong visual and art direction skills; Adobe CS experience a plus
  • Willingness to work PST hours
  • Passion for Disney & Pixar a major bonus
Responsibilities
  • Create, lead and execute go-to-market, brand strategy, engagement & retention plans
  • Spearhead novel product marketing and social campaigns
  • Manage a portfolio of digital products and set priorities in a fast-paced environment
  • Establish strong relationships with game studios and central teams
  • Develop and lead day-to-day relationships with licensing partners
  • Identify KPIs and measure the effectiveness of campaigns
  • Stay up-to-date on market trends and competitor marketing practices
  • Directly manage a social media manager including career development and performance management
  • Assist in tracking creative projects and managing timelines
  • Oversee Product Marketing budget and maximize effectiveness of campaigns within budget
  • Synthesize marketing initiatives, insights, and viewpoints into C-level strategy materials

Working at this mobile game development company offers a vibrant and engaging environment where creativity and technology converge. Specializing in creating immersive games for millions worldwide, including notable titles like Cookie Jam and Harry Potter: Hogwarts Mystery, the company stands as a leader in engaging a diverse, global audience. The focus on leveraging advanced technologies ensures employees are always at the cutting edge of the gaming industry.

Company Stage

N/A

Total Funding

$652M

Headquarters

Culver City, California

Founded

2009

Growth & Insights
Headcount

6 month growth

0%

1 year growth

-5%

2 year growth

-8%

Benefits

Medical

Dental

Vision

Concierge

Paid Leave

Community

Kin Care

Life Insurance

401(k)

Unlimited PTO

Paid Sick Time

ERGs & STaff

Wellbeing Programs

Volunteer & Charity

Casual Dress

Company Events

Dog-Friendly Offices

INACTIVE