Product Marketing Manager

What you’ll do

• Interview customers and buyers and collect insight that drives experiments
• Conduct competitive market research and then turn that research into a winning strategy
• Research and define market segmentation (ICP, audiences)
• Build, host and manage a weekly live workshop - educate a community of businesses by offering advice, vision, pain points & solutions and other information - all from Snappr’s unique vantage point of hundreds of customers
• Write and design product functionality and use cases, benefit-driven features, case studies and testimonials, and drive distribution to all placements
• Position Snappr as a category leader and perfect the value proposition
• Work closely with product management, sales, and marketing teams to collaborate on learnings and improve GTM communication and product features 

You’re an ideal fit if:

• You have experience at earlier stage (Series A to C) startups.
• You have focused mostly on B2B product marketing (as opposed to B2C).
• You have 5+ years experience leading product marketing at a product-led startup.
• You have experience crafting compelling, value-driven product messaging and positioning and creating product & content marketing collateral.
• You have experience conducting user research and writing insight on your own.
• You know your way around tools like Canva, Figma, and Webflow.
• You feel comfortable speaking in public and bringing together a community of businesses.
• You are a storyteller and you can simplify complex concepts into compelling stories.
• You have experience with project management tools like Asana, Notion, and Trello.
• You want to work closely with the CEO to shape our brand and value proposition.
• You love being scrappy, rolling up your sleeves, and trying new things.

Bonus points if:

• You have run a podcast or hosted virtual events before.
• You have experience with survey/NPS tools like SurveyMonkey.
• You’re a former founder.