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Full-Time

Video Strategy & Investment Manager

Confirmed live in the last 24 hours

Kepler Group

Kepler Group

501-1,000 employees

Consulting
Consumer Software
AI & Machine Learning

Compensation Overview

$85k - $106.3kAnnually

+ Bonus

Mid, Senior

Remote in USA

Annual Work From Anywhere for 4 weeks per year.

Category
Strategy Development
Business Development
Business & Strategy
Required Skills
Google AdWords
Data Analysis
Excel/Numbers/Sheets
Requirements
  • 3-5+ years of cross-channel video investment experience, specifically planning, buying and stewarding both linear TV and OTT / CTV campaigns
  • Experience buying linear TV across broadcast TV, National Cable, and Data-driven Linear and local markets
  • Experience leading high visibility efforts and developing strategic cross-channel video investment strategies and overall best practices
  • Experience working with a range of platforms including but not limited to: Mediaocean, Google Ads, DV360, The Trade Desk, Yahoo DSP, Amazon DSP, VideoAmp, etc.
  • Strong analytical skills; must be comfortable with MS Excel / Google Sheets, data analysis, and internet technologies
  • Strong ability to create, build, and leverage internal client teams and external partner relationships
  • Excellent listening, presentation, and written and verbal communication skills
  • Effective time management skills; ability to prioritize and meet deadlines
  • Comfortable training and teaching others at scale
  • Ability to contribute to fast-paced, entrepreneurial, team-based environment
  • A knack for acting as a leader and mentor for analysts and senior analysts on Kepler video teams.
Responsibilities
  • Be an expert in leveraging digital and traditional media channels for maximum impact – including Over-the-Top (OTT), Connected TV (CTV), Linear TV, and Online Video amongst others
  • Function as an internal subject matter expert, taking a forward-thinking approach across all manners of cross-channel video investment
  • Continuously develop Kepler's cross-channel video infrastructure by evaluating key partner capabilities, facilitating cross-team adoption of best practices, and engaging in industry-facing events showcasing Kepler's thought leadership in the space
  • Tie day-to-day video execution to high-level client strategies
  • Ensure progress towards goals is communicated clearly and accurately
  • Drive Kepler’s Video COE priorities with internal account teams and via external client, publisher / partner and industry-facing groups
  • Lead multiple Kepler teams through cross-channel video campaign design and implementation – including strategic development, media buying and ad operations, overseeing reporting and analytics for assigned clients
  • Monitor and manage all aspects of daily client campaign performance
  • Lead on-site and remote client strategy and status meetings

Company Stage

Acquired

Total Funding

N/A

Headquarters

New York City, New York

Founded

N/A

Simplify Jobs

Simplify's Take

What believers are saying

  • Kepler's acquisition of Napkyn Analytics strengthens its analytics and measurement capabilities, potentially leading to more effective marketing strategies for clients.
  • The partnership with YouGov provides Kepler's clients with deeper market intelligence, enabling more insight-driven campaigns and potentially higher ROI.
  • Kepler's consistent industry recognition, such as awards from MarTech and AdExchanger, reflects its strong market position and potential for continued growth.

What critics are saying

  • The digital marketing landscape is highly competitive, and Kepler must continuously innovate to maintain its edge over rivals.
  • Integration challenges with acquisitions like Napkyn could pose risks to operational efficiency and client satisfaction.

What makes Kepler Group unique

  • Kepler Group's integration of YouGov's data into its Kepler Intelligence Platform (KIP) offers clients unparalleled real-time insights, setting it apart from competitors in digital marketing.
  • The Kepler Intelligence Platform's recognition as the 'Best Program Management Solution' and 'Best Commerce Media Technology' underscores its industry-leading capabilities.
  • Kepler's strategic partnerships, such as with Vistar Media and YouGov, enhance its ability to deliver data-driven, personalized marketing solutions.

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