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Full-Time

Senior Product Marketing Associate

Posted on 5/24/2024

Vestwell

Vestwell

201-500 employees

Digital 401(k) recordkeeping and savings solutions

Fintech
Financial Services

Compensation Overview

$90k - $100kAnnually

Senior

New York, NY, USA

Category
General Marketing
Growth & Marketing
Required Skills
Marketing
Requirements
  • 3-5 years of product marketing experience, preferably in the tech or financial services industry
  • Outstanding verbal and written communication skills
  • Highly organized, accountable, and exceptional attention to detail
  • Strong project management skills - able to juggle multiple projects with competing deadlines and shifting business priorities
  • An ability to connect the dots, move from the big picture to the granular, and communicate effectively at each level to various stakeholders
  • A collaborative team player who is also a curious and independent thinker
  • A demonstrated start-up mentality with the ability to operate in a fast-moving environment
  • Proven ability to proactively problem-solve and tackle new challenges daily
Responsibilities
  • Work closely with the Director of Product Marketing, the Head of Marketing, and the entire marketing team
  • Work closely with the Director of Product Marketing on the development, revision, and ongoing management of production positioning and marketing materials, such as presentations, emails, internal communications, one-pagers, decks, brochures, etc.
  • Assist with competitive analyses and customer research to define key customer personas and identify opportunities for growth
  • Help develop product positioning that clearly articulates and differentiates Vestwell’s suite of savings and investment products in the market

Vestwell, a digital 401(k) recordkeeper, is an excellent workplace for individuals passionate about empowering small business retirement savings. With a modern API-based platform that offers extensive integrations, configurable solutions, and a commitment to fiduciary oversight, the company stands out in its field for both technology deployment and commitment to compliance. Employees can thrive in a technologically sophisticated environment that prioritizes innovation and effective service delivery in the financial sector.

Company Stage

Series D

Total Funding

$289.9M

Headquarters

New York City, New York

Founded

2016

Growth & Insights
Headcount

6 month growth

19%

1 year growth

29%

2 year growth

56%
INACTIVE